PRESS RELEASE
London, UK, 28th January 2013 - Samsung Electronics Co. UK Ltd, today launches Demand 5 for Samsung's Smart TV store, Samsung Apps. The new App enables Samsung Smart TV users to access the channel's On Demand service and is part of Samsung's ongoing commitment to offering viewers the fullest range of catch up TV.
Complemented by Samsung's premium picture quality and revolutionary product design, the Demand 5 App enables viewers to catch up on their favourite Channel 5 programmes including Celebrity Big Brother, The Gadget Show, Home and Away, Neighbours, Benidorm ER plus shows from the award winning Milkshake! children's strand. Viewers will also be able to watch a wide variety of programming from the Channel 5 archive too guaranteeing thousands of hours of entertainment.
Guy Kinnell, Director of TV/AV (UK) and Consumer Electronics (Ireland) Samsung Electronics, said: "With Smart TV, Samsung is delivering more entertainment choices so consumers can catch up on their favourite programmes more quickly after broadcast. The launch of Demand 5 is a great addition to our platform and we're thrilled to provide our customers with the most complete catch-up services on offer.''
Paul Thornton-Jones, Head of Digital Media Channel 5, said: "We are delighted to be launching Demand 5 on to Samsung Smart TVs. This launch is a key element of our strategy to make Video on Demand services available for viewers across a broad range of connected devices. We've optimised the application to bring On Demand to the big screen, providing the best possible TV experience."
Demand 5 will join an expanding collection of entertainment portals available on Samsung Smart TVs such as Netflix, LOVEFiLM, Spotify, YouTube, Facebook and Twitter, giving viewers an unparalleled choice of content and services. ‘Samsung Apps' is the first and biggest App store available for TVs, with over 20 million Apps already downloaded worldwide, proof that consumers are rapidly embracing Smart TV.
The Demand 5 Player App will be available on all 2011 and 2012 Samsung Smart TV models.
About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in consumer electronics and the core components that go into them. Through relentless innovation and discovery, we are transforming the worlds of televisions, smartphones, personal computers, printers, cameras, home appliances, medical devices, semiconductors and LED solutions. We employ 227,000 people across 75 countries with annual sales exceeding US$143 billion. Our goal is opening new possibilities for people everywhere. To discover more, please visit www.samsung.com.
About Five
The channel launched as Britain's fifth and final terrestrial broadcaster in March 1997. In July 2010, the network was sold to British media powerhouse Northern & Shell and it currently attracts well over 40 million viewers a month. We were the only terrestrial commercial family of channels, and only terrestrial commercial channel to have grown year on year in 2012.
