What about Europe?
"Resellers have told us there is strong end-user demand for Dell products, and that the easiest, most cost-effective way for them to capitalize on that demand is to source all their IT solutions, including Dell, through Tech Data," said Ken Lamneck, Tech Data's Americas president.
"Dell understands the value Ingram Micro provides solution providers and our ability to drive demand for our partners," said Keith Bradley, president, Ingram Micro North America.
There was no information about Dell's plans to roll-out this arrangement globally, but it does plan to expand the range of products available through the two disties in the US soon.
Dell's EMEA channel marketing director - Kathy Schneider - recently spoke exclusively to HEXUS.channel about Dell's channel strategy in front of the TV cameras. The interview can be seen here.
UPDATE: 09:20 26 May 2009
Emmanuel Mouquet, the head of Dell's EMEA channel, contacted us yesterday to add these comments to the story:
- We can't comment on any unannounced distributor announcements in Europe.
- Our ongoing strategy with distributors is that we speak with all players in the Channel, and if we see that a distributor can add value to our customers, we will consider working with them.
- We currently have four existing relationships with distributors in Western Europe. In the UK: Hammer and MicroP; in Benelux: Copaco; and in Spain: LogisIT.
- At this stage we have nothing new to announce and will not comment about potential extension into EMEA.
