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WD® Appoints CMS Distribution as a Regional OEM for WD Red Hard Drives

Tags: WD (NYSE:WDC), CMS Distribution

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PRESS RELEASE

WD®, a Western Digital company, has appointed CMS Distribution Ltd (CMS) as a Regional OEM for the UK and Ireland. Under this agreement, CMS, will be populating and distributing home and small office NAS (Network Attached Storage) systems manufactured by Synology, QNAP and Thecus with multi-award winning WD RedTM hard drives.

The WD Red hard drive family features NASwareTM technology, designed to improve reliability and system performance, reduce customer downtime and to simplify the integration process. This product line addresses the unique environment of NAS and the growing demand for affordable, reliable and compatible storage that reduces customer total cost of ownership. WD Red hard drives also feature 3D Active Balance Plus, an enhanced balance control technology, which significantly improves the overall drive performance and reliability. In an exclusive service for WD Red customers, WD is offering free premium 24x7 dedicated support line and a three-year limited warranty.

"WD is delighted with the CMS Distribution OEM agreement that offers our award-winning line of WD RedTM drives as NAS solutions for customers in the UK and Ireland." said Jermaine Campbell, WD Country Manager for the UK, "The reseller community has received our WD Red drives with unprecedented enthusiasm since its launch, embracing the features: three-year warranty, dedicated telephone support and NASwareTM technology, which uniquely positions this product as the only HDD designed for consumer and SOHO NAS systems. The OEM relationship between WD and CMS also covers WD RETM and XETM Enterprise class drives for NAS solutions in the more demanding Enterprise environment."

"This new initiative with WD allows us to offer even more value to our resellers helping differentiate themselves in their SOHO NAS offerings," commented Simon Atkinson, CMS's Business Development Manager. "We see more and more end-users looking for optimal hard drives for their NAS boxes rather than for the cheapest available solution and that's why we think it is important to offer a complete NAS solution fitted with purpose-designed hard drives from WD. The work and effort that WD has put behind the technology and marketing of Red drives will help all CMS partners gain even more of the booming SOHO and SMB NAS business in the UK and Ireland."

About WD

WD, a storage industry pioneer and long-time leader, provides products and services for people and organisations that collect, manage and use digital information. The company designs and produces reliable, high-performance hard drives and solid state drives that keep users' data accessible and secure from loss. Its storage technologies serve a wide range of host applications including client and enterprise computing, embedded systems and consumer electronics, as well as its own storage systems. Its home entertainment products enable rich engagement with stored digital content.

Western Digital was founded in 1970. The company's products are marketed to leading OEMs, systems manufacturers, selected resellers and retailers under the Western Digital®, WD® and HGSTTM brand names. Visit the Investor section of the company's website (www.westerndigital.com) to access a variety of financial and investor information.

About CMS Distribution

CMS Distribution is an award-winning, value added distributor of business and consumer data storage products and solutions in the UK and Ireland.

The company is strictly trade only and sells to both the B2B and B2C channel partners. It services thousands of VARs, resellers and consultants from multi-nationals to smaller, local IT companies.

CMS is passionate about taking carefully chosen emerging storage vendors and new technology to market and is committed to scaling the vendors' and resellers' business by delivering operational excellence. The guiding philosophy is to exceed the expectations of all stakeholders.