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80,000 Xbox One X consoles sold in first week in the UK

by Mark Tyson on 15 November 2017, 13:01

Tags: Microsoft (NASDAQ:MSFT), Xbox

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Microsoft's Xbox One X launched worldwide a little over a week ago. The firm heralded its arrival as that of "the world’s most powerful console," adding that it would deliver a new era of 4K gaming and entertainment. Microsoft boasted that over 70 enhanced games would be ready for the powerful new console in week one, as well as having access to 1,300 Xbox One games which would play better and smoother than ever on the Xbox One X.

Now reports are starting to come in regarding the success of the Xbox One X launch here in the UK, and it's looking good. Exclusive reports on both MCV UK and GamesIndustryBiz say that the Xbox One X had a stonking first week and sold close to 80,000 units during that important period. The console, previously known as 'Project Scorpio', enjoyed the "10th best UK console launch of all time" according to MCV.

Comparing that first week sales performance against other machines, we hear that the PS4 Pro only ranked 20th in the all-time list (50,000 first week UK sales), and that the Xbox One X benefitted from roughly equivalent sales as the Nintendo Switch in its first week. Looking at revenue, rather than units shifted, the Xbox One X launch week was "on a par with the launch of the Xbox 360, and below only the PS4, PS3 and Xbox One in the all-time rankings for week one," relays MCV.

Things could have been even better for Microsoft had it made enough stock available, it is thought. Reports suggest there was little, if any, stock available that didn't go straight into the hands of those who made pre-release order commitments. Microsoft really needs to get stock flowing soon to capitalise on the Xmas season.

Xbox gifting

In related news, Microsoft's @majornelson has announced that gifting has arrived on the Xbox platform. From now on you can buy Xbox One games, downloadable game content, Xbox Live Gold and Xbox Game Pass subscriptions, for friends and family. The gifting is done via the Microsoft Store on your console or computer. There seem to be a few limitations right now; inter-regional gifting is restricted, and gifts can be made only of 'select' titles.

HEXUS Forums :: 17 Comments

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Its not a massive surprise given that Sony made a huge mistake with their PS4 Pro by not including a 4K/UHD Bluray drive. It's inclusion is a massive part of the appeal of the X (and also the S), and really helps to justify the investment.

I've not bothered personally as the S does what I need (plays 4K blu rays :) ) but I know that if Sony had included a UHD drive in their PS4 pro..I would have bought one at launch. I get the same feedback from those I know at work who have picked one up - the main appeal wasn't so much the gaming, its the inclusion of the UHD drive.

You'd have thought Sony would have opted for it given how their inclusion of blu-ray in the PS3 massively boosted their own sales back then!
It’s an expensive way of buying a 4K player though, given that you can get a 4K Blu-Ray player for well under £200.
I have no interest in the games but I'll be on the lookout for some hopefully discounted One S consoles after the Christmas rush for a dirt cheap way into 4k!
Peter you sure they under £200!!, the 1st Gen 4k bluray players 2 of them are at £179 thats about it and both are crap i've had the samsung 8500 i gave it back. Good 4k players with a decent upscaler are starting at £250 going to £399
It’s an expensive way of buying a 4K player though, given that you can get a 4K Blu-Ray player for well under £200.
You say that but I have my PC for gaming and many other things, for the people that buy this for the UHD Blu-Ray also get to game on it.