The future of TV?
Hulu is an online video streaming service, not unlike the BBC iPlayer, that receives content from a large proportion of the US TV companies.
The site has been up and running for a while now, but only for US viewers. However, according to the Telegraph, talks are underway to bring Hulu over here as early as next September.
Hulu was founded two years ago, initially by NBC Universal, News International and Providence Equity Partners. Disney recently bought into the operation, which claims to offer over 1250 prime time TV programmes such as The Simpsons and The Daily Show.
The Telegraph's sources reckon Hulu is hoping to sign a deal with commercial broadcasters in the next few weeks. These include ITV, Channel 4 and BBC Worldwide - the group prevented from launching a video-on-demand joint venture by the Competition Commission earlier this year.
Apparently negotiations are stalling over who controls advertising sales on the platform - Hulu, or the TV companies.