Press release
SEATTLE, Apr 26, 2010 (BUSINESS WIRE) --Amazon.com, Inc. (NASDAQ: AMZN) today unveiled a new customer education center, Amazon 3D 101 (www.amazon.com/3d), a one-stop information and shopping destination for all things 3D. Amazon 3D 101 provides customers with centralized, easy-to-understand information and offers a lineup of 3D-related products, including 3D capable HDTVs, projectors, monitors, Blu-ray players and movies, gaming consoles and games, laptops and accessories.
"While 3D is on the minds of a lot of customers, many are confused about this new technology and what they need to do in order to watch full HD 3D TV or movies, play 3D video games or use 3D on their computers," said Ben Hartman, director of Home Electronics at Amazon.com. "Our goal with the Amazon 3D 101 customer education center is to provide our customers with easy-to-understand information that will help demystify this new technology. We also provide product details to help customers figure out which 3D products best fit their individual needs. We will continue to expand and evolve this customer education center as new 3D products and content are released."
Amazon 3D 101 provides a comprehensive destination where anyone can get the information they need about 3D. Key features of the Amazon 3D 101 customer education center include:
- Educational videos that help customers easily understand what 3D is and how it works
- Buying guides aimed at helping customers find everything they need to create the best 3D experience at home
- Interactions with the Amazon 3D team and other customers through Amazon discussions boards
- Frequently asked questions updated on a regular basis
- An interactive, intuitive layout that allows customers to easily access and find information
The Amazon 3D 101 education center currently features a free 3D Starter Kit from Samsung, when customers purchase a qualifying Samsung 3D HDTV and a Samsung 3D Blu-ray disc player. The starter kit includes the Blu-ray 3D movie "Monsters vs. Aliens" and two pairs of Samsung 3D active shutter glasses that, combined with the Samsung 3D HDTV and 3D Blu-ray disc player, will enable customers to experience full HD 3D from the comfort of their own living rooms.
Customers can find the Amazon 3D 101 education center at http://www.amazon.com/3d.
