Not quite that challenging
Dell is stepping up the marketing on its UK website with a teaser (pictured below) for the forthcoming XPS 630 Gaming Desktop.
It claims the 630, which looks like a combination of Megatron and KITT, is "A New Challenger". We're not so sure ourselves, we'd call it an entry-level gaming desktop, similar if not the same as the 630i shown at CES earlier in the year.
We don't have the full specification or pricing just yet, but expect it to be cheaper, smaller and less powerful than Dell's current powerhouse, the XPS 720.
We're guessing the XPS 630 could be a new challenger to some Alienware desktops, but seeing as Alienware is wholly owned by Dell, what kind of challenge is that?
Still, there is something to like about this promotional campaign. If you register early on the XPS 630 promo page, you'll be sent an exclusive discount available to pre-launch subscribers only. We're liking the added incentive.