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CoolIT Systems and PC Specialist Partner Up in UK

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Calgary, AB – February 17, 2011 – CoolIT Systems and PC Specialist Limited have teamed up to deliver cutting-edge gaming systems and home office PCs to consumers in the UK & Ireland. CoolIT Systems, leaders in advanced liquid cooling and thermal management solutions, brought the ECO line of liquid CPU coolers to market in 2010 with great success, followed by the advanced ECO II in 2011.  The new cooler is already promising exceptional performance gains over other cooling products on the market. PC Specialist is offering the ECO A.L.C. with all their high-end systems, with the intention of implementing the ECO II in future product lines.

“It’s great to be working with CoolIT. CoolIT produce innovative liquid cooling solutions that enable us to offer high spec overclocked systems that run cool, quiet and stable.” Says Danny Williams, Director of PC Specialist Ltd., “CoolIT A.L.C products offer what traditional CPU fans have been trying to offer for years.”

“We are very pleased to offer CoolIT products through PC Specialist. Their commitment to quality and dedication to the highest level of service has made them one of the UK's premier system builders.” Says Geoff Lyon, President and CEO of CoolIT Systems, “They possess a unique perspective that has allowed them to differentiate in the market, and to create meaningful machines for a wide variety of applications.”

CoolIT’s 2011 product line features two new CPU coolers with low-profile head units, and an advanced chassis control system for unmatched thermal management potential. To further increase the personalization, system builders can add in the CoolIT’s CI LED hardware which integrates dynamic software controlled lighting capable of thousands of colors. The latest generation of Advanced Liquid Cooling demonstrates unparalleled performance gains with all modern CPU sockets. The products are being offered through partnerships with System Builders and OEM manufacturers.