FOR IMMEDIATE RELEASE:



Cg MOMENTUM INCREASING IN THE DEVELOPER COMMUNITY

NVIDIA to Propose Cg-Based High Level Language to OpenGL ARB



LONDON - JULY 26, 2002 - NVIDIA(r) Corporation (Nasdaq: NVDA), the worldwide
leader in visual processing solutions, today announced that Cg-"C" for
graphics, a high-level shading language which NVIDIA developed in close
collaboration with Microsoft(r) Corporation-has been met with overwhelming
enthusiasm, developer adoption and market acceptance. A little over a month
after Cg's official unveiling, the NVIDIA Cg Compiler and NVIDIA Cg Toolkit:



* Have been acquired by over 36,000 developers worldwide;

* Have inspired packed training workshops from both the developer and
academic communities;

* Were used by leading software vendors such as Alias|Wavefront, Digital
Immersion, Discreet and Softimage for implementations previewed at SIGGRAPH
2002.

* Have featured in a number of courses, workshops and presentations at
SIGGRAPH 2002 in San Antonio.



In addition to worldwide developer support, members of the OpenGL(r)
Architecture Review Board (ARB) working group gathered to help define the
OpenGL shading language voted unanimously in favor of NVIDIA making a full
language specification proposal based on the Cg Language Specification.
Next month, NVIDIA will open source the NVIDIA Cg Compiler technology under
a nonrestrictive, free license, making the Cg compiler code available to
university researchers, programmers, console manufacturers, independent
hardware vendors, and other interested parties.



"From developers, hardware companies, middleware and tool vendors-the
interest in Cg has been enormous," said Kurt Akeley, creator of OpenGL and a
graphics architect at NVIDIA. "We are delighted that the OpenGL ARB shading
language working group has unanimously agreed to review our forthcoming
proposal for a Cg based high level shading language."



First Cg Implementations Demonstrated in NVIDIA Booth at SIGGRAPH
Having embraced Cg since its introduction, the digital content creation
(DCC) developer community has worked quickly to incorporate Cg into their
current development plans. Working directly with NVIDIA to speed their
implementations, top content creation software vendors including
Alias|Wavefront, Discreet and Softimage demonstrated their first Cg
implementations publicly for the first time in the NVIDIA booth at SIGGRAPH
2002. The first Cg-based offerings will be available to DCC customers in
upcoming versions of Alias|Wavefront Maya(r), Discreet 3ds max(tm), and
Softimage SOFTIMAGE|XSI.



"The industry response has certainly validated the need for a higher level
shading language," said Dan Vivoli, Vice President of Marketing at NVIDIA.
"After the first Cg announcement, the traffic on our Web site jumped to six
times its normal activity level in the first 24 hours, with nearly a half a
million requests to download the toolkit in the first month."



In addition to the aforementioned leading developers, a host of other
independent software vendors are actively taking advantage of NVIDIA
technology to implement the Cg programming language. Digital Immersion
Software Corp., an industry leader in photo-realistic product communication,
today announced Presenter 3D(tm) version 1.1 for Autodesk Inventor( with
real-time rendering made possible with Cg. Aimed squarely at simplicity of
operation to increase the mechanical computer-aided design engineer's
productivity, this new Cg-infused version of Presenter 3D plugs directly
into Autodesk Inventor.



Interactive Data Visualization (IDV), a developer of real-time nature tools
for film, video and game developers, was also debuting its Cg-enabled
SpeedTree product line during SIGGRAPH 2002. By rapidly integrating Cg into
their OpenGL graphics engine in the days following Cg availability, IDV was
able to deliver compelling special effects, such as realistic swaying trees,
adjustable wind, dynamic shadows and running water on a very tight
development schedule.



Worldwide Cg Training Events Booming


Developers, scholars and researchers have also consumed Cg programming
training events with a voracious appetite. Over 200 developers attended The
Gathering in the UK last month, and over 130 3D artists, programmers and
sound experts from top game developers such as Microsoft Studios, Ritual
Entertainment, Terminal Reality, NCSoft, Novalogic and 3D Realms attended
NVIDIA's Deep Fry hands-on Cg training event in Austin, Texas held earlier
this month. Pre-registration for NVIDIA's 12 Cg Shader Workshops at SIGGRAPH
2002 was also quickly overwhelmed. NVIDIA increased the number of course
offerings with evening sessions to meet high developer demand.



"I'm very excited about Cg because it allows us to actually write high level
shaders that are much easier to create and takes less time to do the really
cool effects," added Doug Service, Director of Technology at Ritual
Entertainment.



Over 30 Universities Participate In NVIDIA-U Workshop
NVIDIA also hosted its NVIDIA-U event July 18-29 in San Antonio, Texas
immediately prior to SIGGRAPH to offer university educators, researchers and
graduate students a workshop covering next-generation GPUs, Cg programming
and real-time rendering technology. This well-attended event included
scholars from respected universities such as Caltech, GeorgiaTech, Purdue
University, Stanford University, University of North Carolina at Chapel
Hill, Universitat Stuttgart, and University of Tokyo.



About Cg


Emerging as the "C" for graphics, the industry-standard Cg Language
Specification was developed in close collaboration with Microsoft
Corporation and is compatible with Microsoft's recently announced High Level
Shading Language for DirectX( 9.0. The Cg Language gives content developers
a new level of abstraction, removing the need for them to program directly
to the graphics hardware assembly language, and thereby more easily target
OpenGL, DirectX 8.0 and DirectX 9.0.



In June, NVIDIA announced the NVIDIA Cg Toolkit, comprised of the NVIDIA Cg
Compiler 1.0, optimized for DirectX and OpenGL; the NVIDIA Cg Browser, a
prototyping/visualization environment with a large library of Cg shaders; a
CgFX file format; the Cg Standard Library; and a collection of pre-written
Cg shaders which can be used for a variety of applications, ranging from
game development to digital content creation and computer-aided design. The
NVIDIA Cg Toolkit and other user documentation can be downloaded at
http://developer.nvidia.com/cg.



About NVIDIA


NVIDIA Corporation (Nasdaq - NVDA), located in Santa Clara, CA, is the
global leader in advanced graphics and multimedia processing technology for
the consumer and professional computing markets. Its 2D, 3D, video and
multimedia capabilities make NVIDIA one of the premier semiconductor
companies in the world. NVIDIA offers a wide range of products and
services, delivering superior performance and crisp visual quality for
PC-based applications such as manufacturing, science, e-business,
entertainment and education.



Certain statements in this press release, including the statements relating
to the Company's performance expectations for NVIDIA's family of products
and expectations of continued revenue growth, are forward-looking statements
that are subject to risks and uncertainties that could cause results to be
materially different than expectations. Such risks and uncertainties
include, but are not limited to, manufacturing and other delays relating to
new products, difficulties in the fabrication process and dependence of the
Company on third-party manufacturers, general industry trends including
cyclical trends in the PC and semiconductor industries, the impact of
competitive products and pricing alternatives, market acceptance of the
Company's new products, and the Company's dependence on third-party
developers and publishers. Investors are advised to read the Company's
Annual Report on Form 10-K and quarterly reports on Form 10-Q filed with the
Securities and Exchange Commission, particularly those sections entitled
"Certain Business Risks," for a fuller discussion of these and other risks
and uncertainties.



# # #



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NVIDIA Corporation

+44 (118) 903 3015