PRESS RELEASE
New LED and Plasma TVs added to Samsung's portfolio
Tuesday 24th April 2012, London, UK - Following the global announcement at the 2012 Consumer Electronics Show in the New Year,Samsung Electronics Co. UK Ltd, the UK's number one TV brand with the most awarded TV range1 has today revealed that the 2012 LED and Plasma Smart TV series are now available in the UK.
Samsung's 2012 range delivers a smarter, simpler and more connected life for consumers. With Smart Interaction2, people can now control their sets through Voice Control, Motion Control and Face Recognition whereby they can turn the TV on or off, adjust the volume or activate selected apps through speech or a wave of your hand. Face Recognition activates your personal profile and your favourite apps meaning you don't have to spend your time searching through content.
As part of Smart Content, three new exclusive services including Family Story, Fitness and Kids enable families to share photos and messages with each other, sync personal fitness goals and provide a wealth of infotainment and games in a kid-friendly interface that parents can control and monitor. Whilst, AllShare Play lets consumers easily access personal content no matter where they are or regardless of whether it is stored on a TV, tablet, camera, phone or PC.
In addition, select Samsung Smart TVs in 2012 allow consumers to enjoy new experiences as their TV is ‘reborn' each year with the latest smart technology, simply by installing a Smart Evolution kit. The kit slots into the back of the set and regularly updates the TVs with the latest software available from Samsung.
New LED and Plasma TVs Deliver the Ultimate in Picture Quality and Design
Samsung's leading reputation in functionality and design has continued with the 2012 Smart TV range. All of the 2012 TVs, from the ES5500 upwards, feature the Samsung unique ONE DESIGN, with the ES7000 and the ES8000 featuring an ultra-thin 5mm bezel, providing more viewing area without increasing the overall size of the TV. This design philosophy is further complemented by the distinctive arch flow stand on the ES8000.
Furthermore, both the ES8000 and ES7000 deliver clearer images in both 2D and 3D, while the ES7000's Micro Dimming feature and the ES8000's Micro Dimming Ultimate feature allow viewers to enjoy richer colours and higher contrast ratios, ensuring that the picture is sharper than ever. The PSE8000's innovative Real Black Pro Panel ensures blacker blacks, bolder colours, higher contrast and exceptional picture quality.
Robert King, Vice President of Consumer Electronics for Samsung UK said: "By combining Smart Interaction, Smart Content and Smart Evolution with true-to-life picture quality and 3D functionality into an amazingly thin form factor, Samsung is enabling consumers to experience the future of Smart TV, today.
The 2012 LED TV series and Plasma TV series are now available in the UK from leading retailers.
1 Most number of awards in the UK in 2011 for TV products in T3, Stuff, Home Cinema Choice, What Hi-Fi? Sound & Vision, What Satellite & Digital TV, Which? and Wired magazines. Awards relate to the number of Samsung TV's that have received 5 stars or received group test winner or best buy awards in 2011.
2 Certain features within Smart Interaction may require Internet access. Smart Interaction may not be available in all languages or dialects, and some regional accents may not be recognised. In-store demonstration prior to purchase is recommended. Actual performance of Smart Interaction will vary depending on light levels and background noise. The Smart Evolution Kit will be available from 2013. Smart Content requires Internet access and may not be available in all languages and regions.
About Samsung Consumer Electronics UK
- The Samsung Consumer Electronics division manufactures and markets products in the home entertainment and home appliances sectors.
- Samsung C.E. hit the No1 spot in total C.E. for the very first time at a high of 15% on 12 month rolling data, according to independent GFK data. Samsung also celebrated a new record high share in June of 19.5%.
- Samsung took the FPTV number one spot in December, 2006 with an 18% market share. Samsung has since grown its share to a dominant 27.7% (June, 2008), over 10% higher than the nearest competitor and remain no.1 to this day.
- This success has been largely due to the continued success of LCD TV where Samsung held a 28% share of the market in June of this year.
- Samsung Consumer Electronics also holds a market-dominating 50% share in American SBS refrigeration.
About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2011 consolidated sales of US$143.1 billion. Employing approximately 222,000 people in 205 offices across 71 countries, the company operates two separate organizations to coordinate its nine independent business units: Digital Media & Communications, comprising Visual Display, Mobile Communications, Telecommunication Systems, Digital Appliances, IT Solutions, and Digital Imaging; and Device Solutions, consisting of Memory, System LSI and LCD. Recognized for its industry-leading performance across a range of economic, environmental and social criteria, Samsung Electronics was named the world's most sustainable technology company in the 2011 Dow Jones Sustainability Index. For more information, please visit www.samsung.com.
