But being a wholly prototype design, we'd have to wait until at least June before even contemplating laying out the cash for one.
Sony, however, has been parading the 11.1 XEL-1 OLED-based TV for a while now, and since last January US customers have been able to buy one for $2,499 (£1,750) should the urge and folly take them.
Now, though, UK customers can get their grubby mitts on one...with a huge catch.

Perusing the Sony Style site, the 3mm-thick XEL-1 will be available for a grand total of £3,489, and will ship at the end of this month.
In effect, you could fly to The States, buy one, have a great time, and still save money. OLED is expensive technology, sure, but this pricing is just silly.
We wouldn't be surprised to see Sony chop £1,000 off the price in the next few days in a special 'sale'.
Still, Sony can claim to be priced.like.no.other.