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Sony ZH8 8K HDR full array LED TVs will arrive in the UK in June

by Mark Tyson on 22 May 2020, 11:11

Tags: Sony (NYSE:SNE)

Quick Link: HEXUS.net/qaelqh

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Sony has announced that its new ZH8 8K HDR full array LED TVs will become available in Europe from early June. The ZH8 series (75- and 85-inch TV sets) are claimed to bring together Sony's latest developments in image and audio quality, alongside an enhanced user experience, to appeal to movie and TV enthusiasts and video gamers alike.

Visuals

For visual quality Sony leverages its Picture Processor X1 Ultimate technology which can upscale 2K and 4K content to 8K quality using "a unique 8K database". Image components are further enhanced by Sony's Object-based Super Resolution. For great dynamic range ZH8 TVs make use of Sony’s premium Full Array Local Dimming and Boosting technology. Contrast is further enhanced by 8K X-tended Dynamic Range PRO.

Netflix subscribers may appreciate Sony's 'Netflix Calibrated Mode'. This is supposed to reproduce Netflix Originals with the same picture quality as the studio evaluation master. "With Netflix Calibrated Mode, the creator's vision and intent is faithfully preserved," boasts Sony. The biggest screen movie experiences from IMAX are enhanced too, with Sony's MAX Enhanced product certification. The ZH8 is Dolby Vision and Dolby Atmos compatible.

If you are interested in hopping on the next gen console bandwagon, Sony reckons it has you covered with the new ZH8 series. The new TVs support 8K 60fps as well as 4K 120fps high frame rate and fast response time via HDMI. This will allow you to make the most of the performance of your next-gen console "for a cutting-edge gaming experience," says Sony.

Audio

Built-in audio isn't neglected, with Sony equipping its signature Acoustic Multi-Audio technology. This utilises a vibrating frame tweeter for tight audio/visual sync. Furthermore, independent amps precisely manage sound positioning of the speaker system.

Together the visual and audio qualities are optimised for your room environment using Sony's Ambient Optimization features. This detects ambient light and sounds and even the sonic qualities of your room, adjusting accordingly.

Smart features

Last but not least the minimalistic design new TVs feature Android TV with the Google Assistant, Google Play Store, and Chromecast built-in. Sony's UI also provides access and compatibility with Amazon Alexa, Apple AirPlay 2, and Apple HomeKit smart devices.

Pricing and availability

The ZH8 8K HDR Full Array LED TVs will go on sale in Europe at the beginning of June. The ZH8 75-inch has an MSRP of £5,999 (€7,199 in the EU), and the 85-inch model is £8,999 (€10,799 in the EU).



HEXUS Forums :: 9 Comments

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Pay all that money and still you will have almost no 8K content to watch.
Complete waste of money, of course the industry has nothing else to sell other than resolution even though much of the content industry still hasn't even moved to 4K

Also LOL at buying an 8K 60Hz display to play 1440p 30FPS games on the PS5 if thats the target Sony is aiming for with their big splash Unreal trailer.
Kato-2
Complete waste of money, of course the industry has nothing else to sell other than resolution even though much of the content industry still hasn't even moved to 4K

Also LOL at buying an 8K 60Hz display to play 1440p 30FPS games on the PS5 if thats the target Sony is aiming for with their big splash Unreal trailer.

Too expensive - i agree.
Not necessary? I do not agree. In times when your smartphone has FHD resolution we still having computer screens with 4x less pixel density as a default. Increasing it 2 or 4 times should be natural.
Up scaling is a really good thing, helps reduce the performance impact and improving quality to the content that cannot be rendered natively.

Having that said I'm using 40“ 4k where the resolution is to small because you are still able to see pixels when close and default font size is sometimes hard to read.
I would be happier if that was 43” 8k scaled 200%.

Also it would be great to see more screens that re 4k,5k,6k,8k,10k that can work as monitor. As there a significant difference in how far you see TV and Monitor.
Well said DevDrake. Yep, it's a tad expensive, but without the advances in TV tech we won't have it filter down to the more affordable TVs in a few years. Not so long ago HDR was costly, now it's standard.

8K is the future, best get ready for it
Beautiful screen. And no content to consume with such quality.