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Samsung stays ahead of the curve with the new Galaxy S6 edge+

Tags: Samsung (005935.KS), Google (NASDAQ:GOOG)

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PRESS RELEASE

5.7” smartphone features dual-edge display, delivering the ultimate combination of power and performance in an unrivalled large-screen design

LONDON, UK - August 13, 2015 – Samsung Electronics today announced the global launch of the Samsung Galaxy S6 edge+, a new 5.7” smartphone that builds on the unique and innovative design of the ground-breaking Galaxy S6 edge. Featuring a combination of metal and glass in one seamless design, the Galaxy S6 edge+ further reinforces Samsung’s commitment to the large screen smartphone market, which Samsung boldly pioneered in 2011.

The Galaxy S6 edge+ blends form and function with industry-leading features, including the best screen technology featuring Samsung’s unique dual-edge design; the most advanced camera for high-quality photos and videos; the latest fast wireless and wired charging; and an incredibly powerful processor. With increased 4GB RAM, this new smartphone offers the most powerful capacity and processing power on the market, enabling people to enjoy more seamless multi-tasking, keep up with messages, post updates to social networks faster and play graphic-heavy games without suffering lag time.

Samsung also announced the launch of Samsung Pay, a simple, safe and virtually everywhere mobile payment service, with a UK launch date to be announced in due course. Protected by Samsung KNOX, fingerprint verification and digital tokenisation, Samsung Pay works with both MST (Magnetic Secure Transmission) and NFC (Near Field Communication) technologies, bringing consumers closer than ever to a world without wallets.

“At Samsung, we’re committed to offering our customers a best in class technology experience, providing the ultimate on-the-go immersive multimedia viewing experience,” said Andy Griffiths, President, Samsung Electronics UK & Ireland. “The launch of the Galaxy S6 edge+ delivers on this promise. Combining the world’s first dual edge display with a range of intuitive features and an incredibly vivid, large screen, we’re re-emphasising our ongoing commitment to bold, fearless innovation that meets the needs of today’s consumers.”

Galaxy S6 edge+ best for multimedia experience

The Samsung Galaxy S6 edge+ builds upon the unique and distinctive design of the Galaxy S6 edge, becoming even more elegant, understated, and finely crafted. It features the new ‘Apps edge’, providing instant access to your favourite apps with a simple swipe of the edge display. Meanwhile, the enhanced ‘People edge’ delivers quick communications, helping you to easily connect to your close contacts. From the edge screen, people can quickly find their pre-set contacts and send them a message or call them directly.

Customers who purchase the Galaxy S6 Edge+ in the UK before the end of September can have a free six months subscription for Google Play Music. A Google Play Music subscription gives music fans unlimited, ad-free streaming with more than 30 million songs as well as curated radio stations and a huge range of playlists created for different moods, occasions and activities.

Powerful Core Galaxy Features

The Galaxy S6 edge+ features unprecedented multimedia capabilities with deeper screen contrast and details through Samsung’s industry-leading 5.7-inch Quad HD Super AMOLED display.

As social networking becomes more and more part of day to day life, people expect to be able to share life moments through photos and video and Samsung is enabling that desire with improved video capabilities. These include Steady Video, which provides Video Digital Image Stabilisation on both the front and rear camera for sharp, crisp video on-the-go, and Video Collage Mode, which allows people to record and edit short videos easily in various frames and effects. The Galaxy S6 edge+ also features 4K Video filming and Live Broadcast, which lets people instantly live stream Full HD video straight from the phone to any individual, group of contacts, or even the public through YouTube Live. Anyone who receives the YouTube link from a fellow Galaxy S6 edge+ user is able to enjoy live-streamed video from his or her smartphone, tablet, PC or Smart TV with YouTube connectivity.

The Galaxy S6 edge+ features Samsung’s fast wired and wireless charging technology and the embedded wireless charging technology is compatible with virtually any wireless pad available today. With wired charging, the device can be fully charged in approximately 90 minutes, and through

Samsung’s latest wireless charger, it can be fully charged in around 120 minutes. The device is also further upgraded to support SideSync, which offers both wireless and wired PC-smartphone integration for seamless connections across devices. Thanks to auto-detection and an ultra-quick setup, people can instantly connect their Samsung device to their PC or tablet for easy access to files and data across all platforms and operating systems.

Galaxy S6 edge+ users will also benefit from Samsung’s advanced camera system, including Quick launch (via a double click of the home button, the camera launches in less than one second*), Auto Real-time High Dynamic Range (HDR) Smart Optical Image Stabilisation (OIS) and brand-new filters.

In addition, Samsung’s Galaxy S6 edge+ features enhanced security features with KNOX Active Protection (built into devices / out of the box) and My KNOX (app with simple/fast setup) to further protect sensitive personal and work data.

The Galaxy S6 edge+ will be available globally starting from August 2015, with specific launch timing varying by market and mobile carrier. The device will be available with a storage option of either 32GB or 64GB storage in a range of colours, including Gold Platinum and Black Sapphire.

For more product information, please visit http://www.samsung.com/uk/galaxys6/. The Galaxy S6 edge+ will be available to pre-order from the 18th August and available to buy in the UK from the 4th September.

*Average speed based on internal testing conducted by Samsung. Results may vary by device or situation

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. inspires the world and shapes the future with transformative ideas and technologies, redefining the worlds of TVs, smartphones, wearable devices, tablets, cameras, digital appliances, printers, medical equipment, network systems, and semiconductor and LED solutions. We are also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives. We employ 307,000 people across 84 countries with annual sales of US $196 billion. To discover more, please visit our official website at www.samsung.com and our official blog at global.samsungtomorrow.com.