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Intel's Centrino Santa Rosa blesses desktop

by Tarinder Sandhu on 17 April 2007, 09:32

Tags: Intel (NASDAQ:INTC)

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HEXUS @ IDF 2007


Readers of our IDF coverage will know that Intel is rolling out its newest Centrino platform, Santa Rosa, next month.

During his keynote, Eric Kim appreciated that the processor architecture similarities for Intel's newest server, desktop and mobile SKUs - all based on the Core (2) microarchitecture, make them, in some cases, attractive for more than one platform.

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As General Manager of Intel's Digital Home Group, Eric's seized upon the attractiveness of Santa Rosa and confirmed reports that had indicated the possibility of a desktop version of the mobile platform. Santa Rosa DT, it seems, will be positioned as an Intel Viiv solution for those looking for a low-power, ultra-quiet media box for the living room.

Our main reservation of such a platform would be one of price; mobile CPUs and accompanying chipsets are often priced significantly higher than their competing desktop counterparts.


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Our main reservation of such a platform would be one of price; mobile CPUs and accompanying chipsets are often priced significantly higher than their competing desktop counterparts
Very true, but if the mobile market continues to grow as you said in a previous article (50:50 split in sales between mobile and desktop by 2010) then the sheer volume of parts will mean that there is less of a difference in price. Especially if mobile parts are use more and more inside desktop/media systems. Sure, there will probably be some price difference due to higher tolerances in the manufacture and having to be in smaller, more compact packaging etc. But those differences will be less than thsy are at current.