This Friday, Intel's Nick Knupffer will be roughing it on the London streets. No, he hasn't lost his job, all of his money and his home, he's doing it for charity.
In the words of the man himself:

The NCH is working in partnership to run over 500 projects supporting 140,000 of Britain’s most vulnerable young children and adults.
The annual event is themed Bytenight and IT executives from all over the country gather to support this charity. Last year 200 the executives raised over £200,000 in this one night alone.
Once again Intel is hoping to bring its individual flair to the project with themed sleeping bags (Intel Inside, Outside!) and balloon rides. We will also be handing out Intel Bytenight brollies to all participants to protect them from the downpour that we will almost certainly have to endure.
So, if you can spare a bit of change for the man sleeping rough, head over to the donation website.
Update
Anybody thinking of donating should be aware that Intel will match any donation made through the donations website.
Furthermore, here's a list of Intel Execs taking part in the charity event.
Tristan Wilkinson - Director, Digital Inclusion - EMEA
Rick Skett - Director - Digital Enterprise Group - EMEA
Graham Palmer - UK & Ireland Country Manager
Rose Carrigan - Director - Human Resources - EMEA
Christian Morales - Vice President and General Manager - EMEA
Arun Shenoy - Director, UK&I Enterprise Business
Richard Curran - Customer Solutions Group Director – EMEA
Nick Knupffer - PR Manager - EMEA
Good luck to all of them!