"I think people will be thrilled to see what's in that already. On day one, you will get some really cool stuff."
The Project Ten Dollar experiment has been working well so far. EA launched Mass Effect 2 recently with The Cerberus Network, an online hub that offers a wealth of downloadable content. If you do buy Mass Effect 2 second-hand and The Cerberus Network has already been activated, you'll be charged for the privilege of accessing the content.
We await with anticipation to see what this "cool" stuff for Bad Company will be, the game launches on PC, Xbox 360 and PS3 on 5th March.