Tesco first supermarket to rollout free Wi-Fi
by Steven Williamson
on 7 December 2011, 13:49
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Following a customer satisfaction survey, Tesco uncovered that a massive 82 percent of its customers say they would use a free Wi-Fi service, which will be provided by Telefónica U, the parent company of O2.
Before you march down to the Tesco café with your laptop under your arm though, it is worth noting that there are a couple of restrictions in place. Customers need to own a ClubCard and use its unique number to access the “Tesco Wi-Fi” hot-spot, and once logged in are restricted to 15 minutes usage per day.
Mike McNamara, Chief Information Officer at Tesco, said: “We’re proud to be the first UK Supermarket to offer nationwide access to free Wi-Fi. People are increasingly using a variety of digital services and we’re excited by our customers’ reaction to the new service.”
With customers’ noses buried firmly in Facebook while they do their shopping, we better all be on the lookout for wayward trolleys!
Update: We made an error in the above article. As pointed out by HEXUS reader, Aadersh Patel, "ALL customers can access the wifi free of charge for 15 minutes by entering their details when prompted. Customers which have a clubcard can register for the service (once for all stores) and are then entitled to use the Wifi in store, for an unlimited period of time (fair use policy applies)." Apologies for any confusion caused.