Creative announces the perfect sound card for gaming, Music & Internet entertainment

Creative announces the perfect sound card
for gaming, Music & Internet entertainment



SOUND BLASTER LIVE! 5.1 DIGITAL



Dolby Digital decoding, high-end audio acceleration and exceptional value

for money makes the Sound Blaster Live! 5.1 Digital the perfect all-round

card



Creative (Nasdaq: CREAF), the worldwide leader in digital entertainment

products for the personal computer and the Internet, is set to launch the

Sound Blaster Live! 5.1 Digital which will be available from 26th November.

Powered by the EMU10K1, one of the most advanced audio processing chips for

the PC, it offers users a powerful and exciting Dolby Digital experience,

superlative audio in 2, 4 and 5.1 channels - all at the most competitive

price of £59.99inc.



For gaming, music or Internet entertainment, the Sound Blaster Live! 5.1

Digital also harnesses powerful technologies such as EAX to bring

true-to-life audio and 3D environment effects to the desktop, with support

for up to 32 hardware-accelerated 3D channels and up to 1024 voices for

incredible realism.  Supplied ready for connection to 5.1 channel speakers,

the card enables users to experience Dolby Digital surround sound without

buying an additional decoder.  In addition, the card is equipped for
Digital

Audio, containing a full 320 KB/sec encoder capable of handling up to 9x

digital audio acceleration.  It is also fully compliant with MP3/WMA

ripping.



According to Franco De Bonis, European brand manager for Audio Products with

Creative Labs Europe, "The Sound Blaster Live! 5.1 Digital meets users'

needs for exceptional technology with great value making it a really

versatile home entertainment sound card.  We are very happy to continue our

heritage of "pulling" technology down to price points that make the
product

accessible to virtually every user.  Prior to the launch of our recent line

of Sound Blaster Audigy cards, the Live! was the most powerful audio

processor available on the shelves.  This high-end technology is now

available at low-end price points, which is going to make a lot of gamers

and PC users very happy.



"The card comes with a fabulous suite of software," he adds. "It
gives

impressive realism in any gaming or home entertainment environment

especially as it includes Dolby Digital decoding.  It's also the perfect

solution for Internet audio enthusiasts, thanks to its MP3/WMA capability.



-ENDS-



About Creative Labs:

Creative (Nasdaq: CREAF) is the worldwide leader in digital entertainment

products for the personal computer and the Internet.  Famous for its Sound

Blaster and for launching the multimedia revolution, Creative is now driving

digital entertainment on the PC platform with products like its highly

acclaimed D.A.P Jukebox.  The company's innovative hardware, proprietary

technology, applications and services leverage the Internet, enabling

consumers to experience high-quality digital entertainment -- anytime,

anywhere.



Founded in 1981, Creative Technology's corporate headquarters are based in

Singapore, with its European head office based in the UK. Creative Labs

Europe was established in 1993 to capture a bigger share of the growing

European Market potential. A fully fledged European operation was put in

place by General Manager, Michael Sullivan, with headquarters in Berkshire,

UK. Creative Labs Europe has grown nine-fold in the past three years with

subsidiaries in France, Spain, Portugal, Italy, Germany, UK, Benelux,

Denmark, Sweden and Poland. Creative's European Operations and Technical

Centre (EOTC) facility was officially opened on 19 July 1995 in Dublin,

Ireland. The EOTC acts as the central hub to Creative Labs' fast growing

European business, providing an efficient localised and customised product

supply for the European market and customer support to complement the

subsidiaries' activities in the several countries. The European operation

currently employs around 500 staff.



For further information, visit www.europe.creative.com