PRESS RELEASE - 18/06/2008
Rarely does a week go by when Phorm, a highly controversial company that works with ISPs to anonymously monitor the websites you visit for development of targeted advertising campaigns, isn’t in the news.
Concerns over invasions of privacy, its similarities to spyware and the poor way in which some UK ISPs handled their interest in the technology have dogged Phorm since it first surfaced several months ago.
Presently only three Internet providers have expressed some degree of direct interest in Phorm: BT, TalkTalk (The Carphone Warehouse) and Virgin Media, although combined they account for a large proportion of UK broadband subscribers (roughly 10 million). BT in particular has received a significant amount of flak for the secret trials they conducted during 2006 and 2007, without customers’ knowledge or consent.
Naturally Phorm has acquired many critics over the past few months, including Alexander Hanff, a noteworthy technologist and soon to graduate Masters in Law legal professional. Hanff’s often outspoken opposition to Phorm has lead him to become a strong campaigner against its adoption, causing various conflicts with some of Phorm’s biggest supporters, including BT.
ISPreview.co.uk was keen to find out a little more about Hanff’s views, especially in light of his campaigns forthcoming protest, which is due to be staged outside of BT’s general meeting on 16th July 2008 at the The Barbican Centre (The Barbican Theatre) in London.
The full interview can be read here: http://www.ispreview.co.uk/articles/08phorm
