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Honor announces new leadership for Western Europe

Tags: Huawei

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[London, February 23, 2018] - Honor, the leading online smartphone brand, today announces it is appointing Michael Pan as President of Honor, Western Europe Region. He will be responsible for managing sales, operations and marketing as of February 2018, and will be based in the Western Europe headquarters in Düsseldorf, Germany. 

Michael Pan said of his new role: “I am excited to be taking on this role at a time when Honor is continuing its success in the UK and throughout Europe. I will continue to maintain Honor’s dedication to its UK audience of digital natives and build an online multi-functional ecosystem for Honor’s fans. I’m looking forward to bringing to life Honor’s vision of helping fans create a fun and stylish lifestyle by using cutting-edge AI technology to bring a different experience to our customers – both young, and young at heart.”

As President of Honor Western Europe Region, Michael will look after sales, operations and marketing activities across the relevant countries. With previous experience of working across China, Latin America and Asia, Michael brings a global perspective to his new role and will help reinforce Honor’s commitment to its customers. Michael will continue to build on the brand’s success and grow its offering of stylish, high-tech and cost-effective smartphones as well as tablets, smartwatch, and other innovative accessories.

With more than 17 years’ experience working at Huawei Technologies in positions such as Country Sales Vice President and Country Managing Director, Michael has rich experience in the ICT industry. He graduated from the University of Electronic and Science Technology of China.


Honor is the world’s leading smartphone e-brand for digital natives. Honor’s e-commerce channel,, provides customers with the highest grade shopping experience that they expect. At the online store, Honor’s community can benefit from a unified, official shopping platform and all the best that Honor has to offer, along with a number of exciting and exclusive added customer benefits.

#Honor #ForTheBrave