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BullGuard Introduces Money for Nothing at CeBIT

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Press release

London, 28 February, 2011: BullGuard, specialists in user-friendly PC and mobile security solutions for consumers, is pleased to announce that it will be attending the world's largest ICT trade fair, CeBIT 2011, where its ‘Money for Nothing' rewards campaign will be headlining.

At CeBIT, the BullGuard Team (stand J16 on Planet Reseller) will demonstrate how to make a profitable long-term partnership based on internet security for both PCs and mobiles with BullGuard's famous revenue share programme. The revenue share scheme generously rewards resellers and all other partners for their contribution to building the business. "With BullGuard, all partners are essentially rewarded twice over, and the long-term cooperation leads to significantly higher yields," says Josef Holub, Country Manager at BullGuard.

 "We prioritise assisting and rewarding our partners", says Josef Holub. "Here at BullGuard we recognise that most consumers remain relatively wary of purchasing internet security and require guidance and education. First time subscribers will shy away from internet stores and turn to high street retail where they can receive face to face technical advice and a return point if they require further assistance. However, once consumers have acquired the sufficient advice and knowledge to enable them to choose an internet security product they generally become more confident in making their own renewal decisions, even taking advantage of the convenience of renewing online. Unfortunately, this means that high street stores are not rewarded for their initial hard work. The BullGuard rebate scheme rewards our resellers' initial hard work for the life span of a licence and the Reseller Lounge provides them with all they need to help make that initial sell and then track its progress and monitor the reaped rewards."

Under the header "Money for nothing ... Do whatever you want while your revenue grows" BullGuard invites potential partners to visit at stand J16 in Planet Reseller. New dealers are welcomed with a BullGuard T-shirt, a cool BullGuard mouse pad and the first 100 partners get a free copy of BullGuard Internet Security 10. BullGuard will also introduce the latest addition to the portfolio: Mobile Security for smartphones and reveal what to expect from future Internet Security products.