ATI and Packard Bell Create a Stir at this Year's Cannes Film Festival
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MUNICH, GERMANY - May 20, 2003 - ATI Technologies Inc. (TSX:ATY,
NASDAQ:ATYT) today announced its exclusive cooperation with Packard Bell, the official partner to the DVD Showroom at the 56th Cannes Film Festival in France. ATI will be providing its award winning 3D graphics board, the ATI
RADEON(tm) 9800 PRO, to Packard Bell Digital Entertainment whose solutions allow festival goers to experience best of breed DVD viewing quality.
Festival goers can view all "DVD Collection'-films in the DVD showroom at the Palais des Festivals in Cannes (Level 01 - Aisle 12). The Digital Entertainment solutions from Packard Bell with more than 20 high-end PCs and LCD flat screens will provide a new dimension of cinematic experience.
Today, ATI already enjoys a very strong business relationship with Packard Bell, and with this recent co-operation, we are even more proud of providing our award winning technology to Packard Bell for use at this renowned film festival", said Peter Edinger, Vice President and Managing Director, ATI
Technologies (Europe) GmbH. Going forward, we look forward to an even
stronger and closer relationship with Packard Bell", concluded Mr Edinger.
The exclusive "Cannes Film Festival DVD Collection" label was created in 2002 by the Cannes Film Festival meeting the new media and movie goers' demands. All films receiving the "DVD Collection" label will compete for the "2003 Cannes Film Festival DVD Prize" being awarded to the best film in two categories.