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Apple pulling away as Google releases Android 3.2

by Scott Bicheno on 18 July 2011, 17:49

Tags: Apple (NASDAQ:AAPL), Google (NASDAQ:GOOG)

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Jostling for position

Somehow the release of a new version of Android Honeycomb - Google's tablet-specific version of the mobile platform - escaped our attention at the end of last week. Maybe that's because there wasn't that much to report.

The key additions highlighted in the Android blog post are:

  • Support for a larger number of tablets
  • A new display mode designed to better display apps designed for smartphones
  • The ability to load media directly from SD cards
  • Improved developer tools for different sized screens

 

There are a bunch of more technical tweaks in what Android itself concedes is an incremental release, which you can see via the blog link above. It seems unlikely that Android 3.2 will be much of a game-changer in terms of helping it compete with the iPad and other tablets, but is probably a much-needed set of improvements derived from a few months of having Honeycomb in the field.

Meanwhile some new research reveals Apple's position to be stronger than ever in the North American market. Changewave has concluded that almost half of its respondents - the vast majority of which were North American - wanted their next smartphone to be Apple. If you take what seems to be an anomalous spike a year ago out of the equation, that's the highest level since Changewave started collecting such data.

 

 

Furthermore, while respondents seem to be getting harder to please in general, Apple has managed to maintain a pretty high customer satisfaction rating. Meanwhile the trend is pretty negative for RIM on its home turf.

 

 

 



HEXUS Forums :: 22 Comments

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I would imagine the “anomalous spike” would coincide with the release of the iPhone 4, and it looks like the spike is an annual occurrence, like apples phone launches, with the incremental 3GS only peaking a little compared to the 3G and 4.
Deleted
I would imagine the “anomalous spike” would coincide with the release of the iPhone 4, and it looks like the spike is an annual occurrence, like apples phone launches, with the incremental 3GS only peaking a little compared to the 3G and 4.

I reckon you're right, although that last one seemed especially exaggerated.
“We note that this survey focuses primarily on the North American smart phone market – with the sample being 89% U.S. respondents and 11% outside the U.S.”

The US is most of the world,surely not??? :surprised:

“”4,163 consumers"

For a worldwide survey,it is quite a small number of people TBH!

Anyway,suprisingly enough the Samsung Galaxy S II has still not been released in the US.
CAT-THE-FIFTH
“We note that this survey focuses primarily on the North American smart phone market – with the sample being 89% U.S. respondents and 11% outside the U.S.”

The US is most of the world,surely not??? :surprised:

“”4,163 consumers"

For a worldwide survey,it is quite a small number of people TBH!

Anyway,suprisingly enough the Samsung Galaxy S II has still not been released in the US.

I love the smell of baked statistics in the morning!
The thing is though is though it seems Android market share in the US has increased this year according to this data derived from a survey of 30000 users:

http://adtmag.com/articles/2011/07/07/android-market-share-continues-strong-growth.aspx

http://reviews.cnet.com/8301-19736_7-20068677-251.html

As of May 2011,Android has 38.1% of the US smartphone market and Apple has 26.6% of the smartphone market according to the survey.