There's something that makes us feel quite uneasy about Microsoft's new partnership with Rock the Vote, an organization that works to engage youth in the political process by incorporating the entertainment community and youth culture into its activities.
From August 25th, US-based Xbox live subscribers will be able to participate in presidential polls and let their political voices be heard via Microsoft's online service.
"Xbox is a natural partner to help us reach out to youth voters," said Heather Smith, executive director, Rock the Vote. "To realise our goal of registering two million young Americans by this fall, we need to go where young Americans are, and there's no doubt in our minds that many are on Xbox 360 and Xbox Live."
Marc Whitten, general manager of Xbox Live, added: "The Xbox Live community is active, vocal and passionate ... We're thrilled to partner with Rock the Vote to make it easier than ever for youth voters - and our members - to register and be heard."
So the Xbox 360 is now a political tool as well, eh? Why would they do this? Why bring politics into gaming?
Source : GI.biz