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Sony launch Playstation You Tube Channel

by Steven Williamson on 15 October 2008, 12:48

Tags: PlayStation3, PlayStation Portable, Sony Computers Entertainment Europe (NYSE:SNE), Sony (NYSE:SNE), PSP, PS3

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Sony Computer Entertainment America has teamed up with YouTube, to create a Playstation-branded channel that delivers exclusive video content to the worldwide PlayStation community.

Available at www.youtube.com/playstation, the PlayStation channel on YouTube offers fans a place where they can easily access new trailers and game footage, check out interviews with publishers and developers, share user-generated content, participate in PlayStation promotions and contests, and stay connected to the PlayStation experience. More than 50 pieces of content area available at launch, including features for SOCOM: U.S. Navy SEALs Confrontation, MotorStorm: Pacific Rift, NBA ’09: The Inside, and the PlayStationNetwork.

An evolving service, the PlayStation channel on YouTube will initially consist of a primary PlayStation channel with a regularly updated “Featured Video” and an embedded menu bar for specific games that takes users to a playlist page for additional video content. Fans will be able to customize their own YouTube playlists with PlayStation content and also subscribe to the PlayStation channel for updates.

The channel will also consist of a menu bar that allows users to interact directly with other components of the PlayStation community, including PlayStation.com nd the PlayStation Blog. In addition, SCEA will leverage the PlayStation channel to showcase contests alongside SCEA’s promotional activities, encouraging fans to submit original content for a chance to participate.

In the future, PlayStation’s YouTube channel will feature a user-generated content section within the channel, as publishers and developers take advantage of the PlayStation 3’s advanced application programming interface (API) to allow users to create game mode videos. SCEA will also launch game-specific enhanced YouTube channels, starting off with the highly anticipated game LittleBigPlanet.

LittleBigPlanet, which launches on October 21 will also have its own YouTube channel coming out in November and will feature cross-promotion with the LittleBigPlanet.com community.

Source :: Playstation You Tube


HEXUS Forums :: 1 Comment

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I was hoping for a Youtube channel in the XMB :/ Youtube already pumps out h.264 streams for Apple and Nokia I don't see why they couldn't use them.