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Sony taunt Microsoft in new PS3 ad?

by Steven Williamson on 23 January 2008, 13:12

Tags: PlayStation 3, Sony Computers Entertainment Europe (NYSE:SNE), PS3

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Free for all...apparently

Is Sony taking a dig at Microsoft’s Xbox live service in their latest advertisement for the Playstation 3?

Whispers on the Internet suggest that the slogan, which carries the words: “The Fun’s Always Free” and refers to Sony’s free of charge Playstation Online service, is also a pop at Microsoft’s online service, which currently charges gamers £40 a year for an Xbox live subscription.

Personally, I don’t mind paying for an online service so long as it delivers. Despite the connection issues over the Christmas period Microsoft has consistently delivered an exemplarily service since the dawn of Xbox live in 2002.

Sony’s Playstation 2 did have online functionality, if you can call it that, but in no way did it match the features and stability of Xbox live and the current Playstation 3 Online service lacks many of the features that Xbox owners take for granted, not to mention the fact that the console costs a small fortune to buy thanks to an internal Blu-ray player that was forced on Playstation fans.

In my opinion, Xbox live wins hands-down and is well worth the £40 a year charge. It’s going to take Sony a long time to get up to scratch with their Playstation 3 online service and by the time that happens Microsoft will have probably launched the next Xbox console.

Here’s the ad. Make your own minds up and be sure to let us know your opinions in the HEXUS.gaming forum.





HEXUS Forums :: 20 Comments

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what does it say? (sorry to be a pain, cant see it at work)
The Fun is Always Free*

Note the *, it seems to suggest the fun, in part, is free, but they reserve the right to charge for extra fun.

Woo!
Prime
what does it say? (sorry to be a pain, cant see it at work)


“taking a dig at Microsoft’s Xbox live service in their latest advertisement for the Playstation 3?

Whispers on the Internet suggest that the slogan, which carries the words: “The Fun’s Always Free” and refers to Sony’s free of charge Playstation Online service, is also a pop at Microsoft’s online service, which currently charges gamers £40 a year for an Xbox live subscription. ”
£3 a month for live - oh how my wallet weeps :rolleyes:
If sonys online service was worth paying for they'd charge for it, but it isnt so they dont.