Dontcha just LOVE consumer power?
In a welcome turnaround, just as a lot of Xbox 360s appear to be failing, Microsoft have announced their intention to waive the repair fee previously levied against their customers.In an open letter on Xbox.com, Peter Moore says: “…As of today, all Xbox 360 consoles are covered by an enhanced warranty program to address specifically the general hardware failures indicated by the three flashing red lights on the console. This applies to new and previously-sold consoles. While we will still have a general one year console warranty (two years in some countries), we are announcing today a three-year warranty that covers any console that displays a three flashing red lights error message. If a customer has an issue indicated by the three flashing red lights, Microsoft will repair the console free of charge—including shipping—for three years from the console’s purchase date. We will also retroactively reimburse any of you who paid for repairs related to problems indicated by this error message in the past…”
Now, whilst we thoroughly welcome this move and applaud Microsoft for offering to reimburse all those who have paid in the past, we do have to ask whether this goodwill gesture is in fact goodwill or perhaps a pre-emptive move to avoid a consumer backlash.
The reason I ask this question is because I was in the process of writing an article investigating this latest wave of Xbox 360 failures, specifically the general hardware failure indicated by the three red rings of death. My particular interest was aroused when, in a call to Microsoft customer service, I was told that there would be a 105 Euro charge for repair as the machine was out of warranty.
Incredibly, when I challenged the charge saying that it was unreasonable and unfair, I was told, by a Microsoft customer service agent, that it wasn’t unreasonable who then asked me how many of my other electrical items had failed in the last twelve months… But that kind of argument backfires when the answer is ‘None’!!
Anyway, my point was to do with the Sale of Goods Act and Microsoft’s definition of ‘reasonable use’… For example, a £5 water-pistol breaking after three months is fair enough… but a £400 games console breaking after less than 18 months can’t be considered reasonable... so why should a repair have to be paid for. Now don’t forget that a warranty is a just an added extra… so all that ‘out of warranty’ gumph is just that… gumph.
So, I think it’s great that Microsoft are pulling the repair fee and refunding those they’ve charged but I can’t help but wonder if Microsoft saw a backlash coming and realised that the best way to avoid it was to sort out their repairs system… Or is it me just being a cynical git?