PRESS RELEASE
With Great Looks and Great Performance, K8 and K5 Give Value-Conscious Customers More Reasons to Choose LG
LONDON, 15th March, 2016 — Following the rollout of the K10 and K7 earlier this year, LG Electronics (LG) has announced that two new members of its K Series line-up, K8 and K5, will be introduced in key markets this week. The K8 will be available to consumers in regionsincluding Asia, Africa, the Middle East, CIS and Latin America. The K5 will target customers in Europe, CIS and Latin America (model name Q6 in Mexico).
Revealed publicly for the first time at CES 2016, the K Series delivers a feature-rich UX and an advanced camera without the premium price. Its brilliant finish was influenced by the glossy pebble design language of previous K Series devices which imparts a luxuriousness and modern look to the collection.
The K8 is most notable for its premium design highlighted by smooth, curved edges as a result of its 2.5D Arc Glass while its woven back cover offers a comfortable and secure grip. Users can enjoy clear, crisp images on the HD-quality display and take incredible selfies with the 5MP front camera and popular options such as Gesture Interval Shot and Flash for Selfie.
To offer a superb viewing experience, the K5 sports a best-in-class 5-inch display matched to a sleek, metallic body. The 2MP camera on the front with Gesture Shot makes taking selfies even more fun and with three different colours to choose from – Gold, Silver and Titan – the K5 is sure to stand out in its category of mostly black and grey competitors.
“We are aware of the diverse needs and wants of our customers around the world and our goal is to deliver the best products to meet their expectations,” said Juno Cho, President and CEO of LG Electronics Mobile Communications Company. “The K8 and K5 will be fantastic choices for anyone who is seeking a smartphone with great looks at a great price.”
K8 Key Specifications:*
- Display: 5.0-inch HD In-cell Touch
- Chipset: 1.3GHz Quad-Core
- Camera: Rear 8MP / Front 5MP
- Memory: 1.5GB (EU, NA) / 1GB (LATAM) / microSD
- Battery: 2,125mAh (removable)
- Operating System: Android 6.0 Marshmallow
- Size: 144.6 x 71.5 x 8.7mm
- Connectivity: Wi-Fi 802.11 b, g, n / Bluetooth 4.2 / NFC / USB 2.0
- Colours: Gold / Indigo / White
K5 Key Specifications:*
- Display: 5.0-inch FWVGA
- Chipset: 1.3GHz Quad-Core
- Camera: Rear 5MP / Front 2MP
- Memory: 1GB RAM / 2GB ROM / microSD
- Battery: 1,900mAh (removable)
- Operating System: Android 5.1 Lollipop
- Size: 141.5 x 71.6 x 8.9mm
- Connectivity: Wi-Fi 802.11 b, g, n / Bluetooth 4.1 / USB 2.0
- Colours: Gold / Silver / Titan
*Specifications/Features may vary depending on the market.
About LG Electronics Mobile Communications Company
LG Electronics Mobile Communications Company is a global leader and trend setter in the mobile and wearable industry with breakthrough technologies and innovative designs. By continually developing highly competitive core technologies in the areas of display, battery, camera optics and LTE technology, LG creates handsets and wearables that fit the lifestyles of a wide range of people all over the world. While helping to enhance the mobile user experience by incorporating unique, sophisticated designs and intuitive UX features, LG is also committed to guiding consumers into the era of convergence and Internet of Things, maximising inter-device connectivity between a wide range of smartphones, tablets, wearables, home and portable electronics products. For more information, please visit www.LG.com/UK.
