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Currys and PC World inspire shoppers with ‘Gift Buzz’ microsite

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PRESS RELEASE

UK's largest electrical retailers share top tech talked about on Twitter for Christmas gift inspiration

www.curryspcwgiftbuzz.co.uk

Currys and PC World have launched a Christmas microsite - www.curryspcwgiftbuzz.co.uk - offering shoppers gift inspiration by revealing the most talked about tech on Twitter.  Live from today, Tuesday 11th December, and running until Christmas Eve, the site reveals a real-time list of the top 10 gadget gifts being tweeted about.

Drawing data from popular social network Twitter, the Currys and PC World's ‘Gift Buzz' site is designed to inspire customers as they plan their Christmas shopping with just two weeks to go before the big day.  Shoppers can access the site online and click on any of the top 10 products currently trending to see exactly what people are saying about the gadget they select.

The site was launched in the flagship Currys and PC World on Tottenham Court Road where customers were able to view the site on internet-connected Smart TVs in store as they shopped.

A Currys & PC World spokesperson, commented:  "We're already experiencing unprecedented tablet sales this festive season - selling one tablet every second on Cyber Monday - so it's no surprise to see a range of the devices including the Apple iPad, Google Nexus 7 and Kindle Fire in the top 10 since the Gift Buzz site launched.  With so many fantastic gadget gifts available this year - everything from tablets and headphones to coffee machines and cameras - our customers are spoilt for choice; we hope this site offers them another source of inspiration to help make the right choices this Christmas."

To see the top Christmas gift ideas trending today visit www.curryspcwgiftbuzz.co.uk

To view the full range of gifts and Christmas deals from Currys and PC World visit: www.currys.co.uk /www.pcworld.co.uk

About Currys and PC World: 

Currys and PC World are part of Dixons Retail plc. With over 1,200 stores and online services spanning 28 countries, Dixons is widely acknowledged as one of Europe's leading specialist electrical retailing groups. Dixons employs over 38,000 people and provides top quality training to ensure their personnel can provide amazing customer service on products ranging from televisions to ovens, and computers to washing machines.