PRESS RELEASE
London, March 13th, 2014 - Pure announces that its new colourful speaker grille accessories for the Jongo multiroom music system will be available from April 2014.
The two new collections, ‘Neutral' and ‘Vibrant' are based on the latest global colour trends*. The 'Neutral' collection features Slate, Salted Caramel, Sandstone and Nettle and the 'Vibrant' colour collection comprises Vermillion, Royal Blue, Lilac and Mango.
Says Jason King, assistant buyer, audio and gaming, John Lewis Partnership: "Colour has long been a trend with home appliances such as kettles and toasters and recently we have seen this trend emerging in the consumer electronics world. In fact, we saw huge demand at Christmas for colour in products from smartphones to speakers as customers look for products that make a statement or match their décor and early indications from sales so far this year suggests that this demand is set to continue."
Says Nick Hucker, Pure's marketing director: "Personalisation is a growing trend and fashion is increasingly influencing the design of the latest gadgets. Colours are everywhere and we want to ensure that our customers have the latest on-trend colourways to choose from when they are accessorising their Jongo speakers. The colours we have chosen are based on both 2014 colour trend reports and consumer research so we are confident our customers will find the perfect match for their home décor or mood."
These colourful Jongo accessories join the optional stands for Jongo T2, T4 and T6 and wall mounts that are also available for Jongo T2 and Jongo T4. The new speaker grilles will be available from April from £12.99 from leading electrical retailers, including John Lewis and Amazon, and Pure.com. For more information, please visit www.pure.com.
*Global trends from Pantone VIEW Home and Interiors 2014, WSGN Global Colour Analysis Barometer and Pantone Spring/Summer 2014 Fashion Report.
About Pure
Pure is a world leading consumer electronics manufacturer and leads the way in music streaming and radio systems and entertainment cloud services with the Pure Connect portal www.pureconnect.com as well as innovating in new areas such as the TV set top box market. Designed and engineered in the UK, all of Pure's products are manufactured with the environment in mind and at ethically audited facilities. Pure is a division of Imagination Technologies Group plc. See www.pure.com.
