San Diego, CA – September 13th, 2009 – DivX, Inc. (NASDAQ:DIVX), a digital media company, today announced a license agreement for next-generation DivX Plus™ HD technology with Panasonic Corporation. Panasonic plans to incorporate DivX Plus HD technology into its UniPhier® semiconductor chips, enabling consumer electronics (CE) devices such as digital TVs, Blu-ray disc players and in-car players to playback DivX Plus HD H.264 video in the MKV container at high-definition resolutions up to 1080p.
Known for great performance, visual quality and interoperability on any DivX Certified® device, DivX® technology gives consumers a comprehensive digital media solution for watching high-quality digital video on TVs and other consumer electronics devices. With DivX Plus HD Certification, Panasonic UniPhier chips will enable devices to playback a wide variety of video files with the .mkv file extension and AAC audio, whether created with the DivX 7 software or third-party tools. DivX technology allows DivX Certified devices to playback digital videos, including premium Hollywood content in the DivX format. Available at www.divx.com, DivX 7 software enables the creation and playback of H.264 video in an MKV file container.
“We are focused on embedding the latest technologies, such as DivX Plus HD, into our semiconductors,” said Yasuhiro Nakakura, Director, Consumer Electronics System LSI Business Unit, Semiconductor Company, Panasonic Corporation. “Since we began partnering with DivX in semiconductor domain in 2005, we have developed DivX Certified ICs that OEMs have incorporated into a wide range of successful CE devices.”
“We’re thrilled that Panasonic has embraced DivX Plus HD technology for ICs that will power some of the most advanced CE devices on the market,” said Kevin Hell, Chief Executive Officer at DivX. “With more and more devices on the market possessing DivX Plus HD technology, we are advancing our effort to become the consumer face of H.264 in software and consumer electronics.”
UniPhier (Universal Platform for High-quality Image Enhancing Revolution) is an integrated multimedia chip platform that enables standard and high-definition video solutions for DivX video playback on a wide range of Blu-ray digital products, digital TVs, DVD players and more.
Products that bear the DivX Certified logo have undergone a rigorous testing program to ensure a high-quality DivX media experience, including reliable video creation and playback, interoperability with other DivX Certified devices and the visual quality users expect from DivX.
For more information about DivX, visit www.divx.com.
UniPhier is a trademark/a registered trade mark of Panasonic Corporation in Japan and other countries.
