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Intel backtracks over iPhone CPU slur

by Scott Bicheno on 24 October 2008, 09:27

Tags: Intel (NASDAQ:INTC), Apple (NASDAQ:AAPL), ARM

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You cussing my phone?

It's not too fanciful to assume that Steve Jobs might have got on the iPhone to Paul Otellini and said something along the lines of "You cussing my phone mate?" after which the retraction above will have followed quicker than it takes the iPhone to download a web page.

In our analysis of the comments we asked if it was even appropriate to compare the ARM processor with the more powerful but also more power hungry Atom. Intel seems to have answered that question for us.

Here's Intel representative Shane Wall explaining what the point of a MID is and tackling the thorny issue of power usage:

 



HEXUS Forums :: 3 Comments

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Good.

ARM is a newer architecture than the predecessors on which x86 is based. It's much simpler, which makes it easier to make as power efficient as we see today.
Deleted
Good.

ARM is a newer architecture than the predecessors on which x86 is based.

I suppose it depends on what you define as the origins of the architecture. I guess RISC did come after CISC but only a matter of a couple of years in the 60s. As for ARM specific architecture that was the early 80s as opposed to late 70s of the 8086. I don't think from that era the fact it's “newer” makes much difference in itself. Just the concept in itself. I'm a huge fan of ARM and Acorn anyway.
At least Intel have the decency to apologise when they openly reference a competitor when slagging them off. Sort of ironic that they were dealing with the company that makes, arguably questionable points, about it's competitors as it's major advertising campaign!

Once again, it's apparent that however much better Intel is, it's because of ARM that they're improving. It's this “friendly” rivalry that makes tech improve so much :)