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No. 1 Selling Parallels Desktop 6 for Mac Software Now Available on SD Memory Card

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After installation the memory card can be used for photos or music; Fewer resources required for transportation and packaging

London, 22 March 2011 - Parallels Desktop 6 for Mac (www.parallels.com/desktop), the No. 1 selling and award-winning software for running Windows and Mac applications side-by-side without rebooting, is from now also the first virtualization software available on SD memory cards. A great advantage for customers is that after the installation they can use the 4 GB memory card for other purposes, for example, to exchange data via SD card slots between Macs, as a storage card in digital cameras or in MP3 players. Nearly all new Apple computers come with a built-in SD card reader, including the MacBook Air which does not have an internal DVD drive anymore.

Great additional value for Parallels customers

"With the SD memory card Parallels customers benefit from additional value compared to a single-purpose DVD; they can continue using the SD memory card with their Mac, digital camera and more after the installation of Parallels Desktop 6 for Mac. An additional benefit for MacBook Air customers is that they can install Parallels Desktop by simply inserting the software into their computer's SD card slot without having to purchase or attach an external DVD drive," said Kim Johnston, Vice President of Marketing for Parallels. "The environmental benefits are important to us as well. Its low weight and space-saving packaging saves resources in the manufacturing process and transportation." 

About Parallels Desktop

Parallels Desktop 6 for Mac (http://www.parallels.com/desktop) is simply the fastest, smartest and most powerful version yet of the No. 1 selling software for running Windows and Mac OS X applications side-by-side on a Mac without rebooting. Parallels Desktop 6 delivers unprecedented advances in productivity, performance and graphics - the areas people care about most according to research studies by Parallels.

Recently, a benchmark study of more than 4,000 tests from the U.S. magazine MacTech found Parallels "The Clear Winner". Parallels Desktop 6 for Mac beat its competitor VMware Fusion 3.1 in 92% of all 3D graphics tests and in 84% of the general tests. Graphics performance of Parallels Desktop 6 is with two virtual CPUs under Windows XP "three to four times faster" than VMware Fusion. Read the full report on www.mactech.com/2011/01/05/virtualization-benchmarks.

Pricing and availability

Parallels Desktop 6 for Mac SD Card Edition will be available at software retail stores starting March 22nd. The standard retail price (SRP) is £68.. The Parallels Desktop software on the SD card is identical with software on the DVD in the box, which will continue to be available.

A free trial version of the fully functional Parallels Desktop 6 for Mac is available for download at www.parallels.com/desktop.

About Parallels

Parallels is a global leader in virtualization and automation software that optimizes computing for consumers, businesses, and Cloud services providers across all major hardware, operating systems, and virtualization platforms. Founded in 1999, Parallels is a fast-growing company with more than 700 employees in North America, Europe, and Asia. For more information, please visit www.parallels.com. Follow Parallels on Twitter @ParallelsMac (twitter.com/ParallelsMac) and join us on Facebook (www.Facebook.com/ParallelsDesktop).