Just Rams Plc Extends its Integral Brand with Three New High-Performance Digital Memory Products

London, 19th October 2005 - Just Rams Plc today announces the launch of three new digital memory products under the Integral brand name; the Integral 100x high-speed CompactFlash card, the Integral 80x high-speed Secure Digital (SD) Card and the Integral USB 2.0 Flash Drive MultiCard Reader.

Sanjiv Kotecha, Marketing Director Just Rams PLC commented: “The new Integral products demonstrate Just Rams Plc’s commitment to providing the latest innovations in digital memory technology for both professional and amateur digital camera users. With the highest speeds available on the new CompactFlash and SD cards and the ability to read up to 17 types of memory card on the MulitCard Reader, the new products will enable users to fully optimise the use and enjoyment of their digital imaging and mobile entertainment products.”

Integral 100x high-speed CompactFlash card

Integral 80x high-speed SD card

Integral 100x high-speed CompactFlash card and Integral 80x high-speed SD card: Offering a minimum write speed of 15MB/s (100x) and a read speed of up to 17MB/s (113x) on the Integral 100x high-speed CompactFlash card; and a minimum write speed of 12MB/s (80x) and a read speed of up to 15MB/s (100x) on the Integral 80x high-speed SD card; both cards are the perfect choice for the mid-range or professional digital camera user who wants to maximise performance when capturing high-resolution images.

Both cards use an advanced high-speed controller that helps to reduce the wait time between shots, which is ideal for use with high mega pixel cameras or when capturing fast moving scenes such as sport or nature.

In addition, the high-speeds of the Integral 100x CompactFlash card and the Integral 80x SD card are essential for anyone using the TV quality movie function available on many digital cameras as they enable users to capture longer movies at a higher quality. They also help users save time by reading and writing data faster to a CompactFlash or SD card compliant notebook or PDA.

The low power, sleep mode design incorporated into the Integral 100x high-speed CompactFlash card helps users to save battery power in power-saving compatible devices.

Priced at £49.99 inc. VAT for the 512MB Integral 100x high-speed CompactFlash card and £34.99 inc. VAT for the 512MB Integral 80x high-speed SD card and with a five year warranty, both cards offer high performance at a competitive price.

Integral 100x high-speed CompactFlash card

Host interface: 8/16 bit access
Auto sensing CF / ATA host interface
3.3V / 5V operation voltage
Low power design
Available in: 512MB, 1GB, 2GB, 4GB (unformatted capacities)
Compatible with any CF compliant device including: Digital Cameras, MP3 Players and PDAs
5-year warranty

Integral 80x high-speed SD card

Available in: 256MB, 512MB, 1GB, 2GB (unformatted capacities)
Compatible with any SD compliant device including digital cameras, MP3 players and PDAs
5-year warranty

Integral USB 2.0 Flash Drive MultiCard Reader

Integral USB 2.0 Flash Drive MultiCard Reader: Priced at £18.99 inc. VAT the compact designed Integral USB 2.0 Flash Drive MultiCard Reader is perfect for anyone looking to copy, move, save, edit and delete image, music and data files on memory cards between digital cameras, PDAs or mobile phones and a PC, Mac or notebook.

Compatible with both the PC and Mac formats and, USB 2.0 and 1.1 compliant, the Integral USB 2.0 MultiCard Reader can read and write to 17 different types of memory cards on the market including CompactFlash (CF), Secure Digital (SD), MultiMediaCard (MMC), XD Picture Card (XD) and SmartMedia.

The MultiCard Reader can be installed on to a PC, Mac or notebook in minutes and is the perfect companion for any digital camera, PDA or mobile phone, as they are not needed for file transfer -saving battery power and leaving them to be free to be used.

Integral USB 2.0 Flash Drive MultiCard

Compatible with 17 types of card:

Secure Digital Card (SD), Mini Secure Digital (Mini SD) and TransFlash/Micro SD (with adaptor)
MultiMediaCard (MMC), MultiMedia Plus (MMC Plus), MultiMedia Mobile (MMC Mobile) and MMC Micro (with adaptor)
Reduced Sized MultiMedia Card (RSMMC)
CompactFlash (CF)
XD Picture Card (XD)
SmartMedia
MicroDrive
MagicStore Drive
MemoryStick, MemoryStick Pro, Memory Stick Duo and Memory Stick Pro Duo
MAC OS and Windows compatible (no Drivers required except for windows 98SE)
Read/Write LED
2-year warranty