Everyone else has one, we want one too
Samsung Electronics has used its spider senses to divine that the world is in dire need of a new mobile operating system - to go with the hoards of other mobile operating systems about to be made obsolete by Google's Android, of course.
The world's second largest mobile maker announced its bada operating system for smartphones will be made available to developers from December, in the hope they'll drop their iPhones and Android HTC heroes like hot potatoes and develop apps for Samsung's new OS instead.
Bada is being described as a software platform, purportedly built from Samsung's experience in the mobile phone industry, to run on top of the firm's proprietary phone software or on top of some flavour of Linux base.
The Korean firm has apparently placed a premium on simplicity, with wild claims that the "landmark, iconic new platform" could well be one of the "most developer-friendly platforms in the world," especially when it comes to web service-based applications.
The OS, which even has its own website, has been added to Samsung's mobile application ecosystem and Samsung app store.
Samsung says the name bada means "ocean", signaling both openness and the fact a sea of applications could be created for it. And here we were thinking it was just short for "bad-a-idea." Indeed, the website has some rather amusing tabs proclaiming "Bada for business" and "Bada for developers", and we assume that Microsoft's search application running on this platform will be called 'Bada-Bing'.
With the sheer amount of mobile operating systems floating about - including Nokia's Symbian and Maemo, Windows Phone, Apple's iPhone OS, RIM's Blackberry OS, Palm Pre's OS, Android and others - it doesn't seem wise to be dipping one's toes into any oceans, especially with the amount of money already being thrown around the app development space.
