ASUS has released three teaser videos so far, in the run up to Computex 2012. The company headline the video series “Get a sneak peak at new ASUS products before Computex 2012!” The teasers indicate one or more “incredible” new products will be released at Computex. The key words and phrases from the teaser videos are; all-in-one, cloud, transformations, two sides, unite. An important symbolic moment in the second video is where water drops containing the Windows 8 and Android logos disperse, giving us a strong indication that the all-in-one will run Windows 8 and Android OS.
The first teaser video seems to be an introduction to the following two. I’ve typed the text from the video below.
- Don’t get set into one form
- Adapt it and build your own
- The shape of the cloud is ever-changing
- Beyond time and boundaries
- Join us as we introduce the truly incredible
- NEXT TRANSFORMATIONS
The script was written in Rod Serling style for ASUS and also presented in a Twilight Zone meets Terminator fashion.
Video 2. All-in-one is no longer in one
This video is about an all-in-one desktop that runs some kind of system allowing the user to use Windows 8 and Android OS together. How it will work together is an intriguing question. In the video the water drop splits and two water droplets form showing the two OS logos. Have the systems overcome their boundaries?
Video 3. When two sides unite
Since the previous video was about an all-in-one I think this video is about a tablet and keyboard dock with “two sides” which obviously equate to Windows 8 and Android. The spinning of the slate with Tai-Chi joining together in a visual illusion suggests that the two operating systems share a single front screen rather than a two sided device which would be unwieldy. In the intro video we had the word “TRANSFORMATIONS” which suggests a new member of the ASUS Transformer range will be released with dual OS capability.
All will be revealed at a press conference on 4th June. Fingers crossed for something “truly incredible.”
