Press release
The #1 bestselling, #1 most-wished-for and #1 most-gifted product on Amazon.co.uk - and the bestselling e-reader in the world - now lighter, faster and more affordable than ever
September 28, 2011:
NASDAQ: AMZN-Kindle is the #1 bestselling, #1 most-wished-for, and #1 most-gifted product on Amazon.co.uk. Kindle is also the bestselling e-reader in the world for four years running. Today, Amazon introduced the all-new Kindle that is the lightest, fastest and most affordable Kindle ever at only £89. The all-new Kindle is now available for pre-order on www.amazon.co.uk/kindle and ships on October 12.
"We are excited to introduce the all-new Kindle," said Jeff Bezos, Amazon.com Founder and CEO. "We kept everything readers love about Kindle-the electronic ink display that reads like real paper, with no glare, even in bright daylight, the convenience of downloading books in less than 60 seconds, and Kindle's ability to disappear in your hands so you can get lost in the author's words-and made it lighter, smaller, faster, and more affordable than ever."
The U.K. Kindle Store offers customers over 750,000 books including 84 of the 100 Nielsen U.K. Bestsellers. Nearly 500,000 Kindle books are £6.99 or less. In addition, over one million free books are also available to read on Kindle devices.
Smallest, Lightest Kindle Ever: The all-new Kindle is small and light enough to fit in your pocket and take with you everywhere. At only 170 grams, the new Kindle is 30 percent lighter, weighing less than a typical paperback. The new Kindle is also 18 percent smaller while still keeping the same 6-inch e-ink display found in previous Kindles.
Most Advanced Electronic Ink Display: Kindle's high-contrast electronic ink display delivers clear, crisp text and images. Unlike LCD screens, Kindle reads like real paper, with no glare, even in bright sunlight.
Even Faster Page Turns: Kindle's powerful processor is tuned for 10 percent faster page turns.
Built-In Wi-Fi: The all-new Kindle has built-in Wi-Fi support.
Books in 60 Seconds: With fast, free wireless delivery, you can start reading books on Kindle in less than 60 seconds.
Holds up to 1,400 Books: The all-new Kindle allows you to carry your entire library in your pocket.
No Battery Anxiety - Up To One Month Battery Life: Read for up to one month on a single charge with wireless off.
Free Cloud Storage: Books purchased from the Kindle Store are automatically backed up for free in the Worry-Free Archive where they can be re-downloaded wirelessly, anytime.
"Buy Once, Read Everywhere": Kindle books can be read on Kindles, iPhone, iPad, iPod touch, PCs, Macs and Android-based devices.
Whispersync: Amazon's Whispersync technology syncs your place across devices, so you can pick up where you left off.
Massive Selection: The Kindle Store has over 750,000 books including New Releases and 84 of the 100 Nielsen U.K. Bestsellers, plus top newspapers such as The Guardian and The Times, as well as magazines and blogs.
Free Books: Over 1 million free books are available to read on Kindle.
Free Book Samples: First chapters of Kindle books are available to download and read for free before you decide to buy.
Adjustable Fonts: Read comfortably with eight different sizes and three font styles.
U.K. customers can discover full details and order the all-new Kindle at www.amazon.co.uk/kindle.
In addition, customers can still buy the bestselling Kindle Keyboard 3G with free 3G wireless-no monthly bills or annual contracts-now for only £149, and Kindle Keyboard Wi-Fi for just £109. For more information on these products, visit www.amazon.co.uk/kindlekeyboard3G and www.amazon.co.uk/kindlekeyboardwifi.
