LONDON, UK – 31st January 2011 - Samsung Electronics Co. UK Ltd, today announces the launch of the new LOVEFiLM application to all Samsung Blu-ray players.
The App, once activated with a LOVEFiLM subscription of £5.99 or above, will allow users to stream thousands of movies on their Blu-ray player via Samsung’s Internet@TV service. The huge choice of films available ranges from Hollywood blockbusters, to the latest Cannes Film Festival nominees and even critically acclaimed documentaries.
The news comes as Samsung Blu-ray players command the European market with outstanding technology and design. According to market research firm GfK, the Blu-ray player products of Samsung Electronics took a European market share of 25% in terms of sales and 24% in terms of units sold for the January-September period in Europe – topping the European market.
Andy Griffiths, Vice President, Consumer Electronics, Samsung UK comments, “Adding the LOVEFiLM streaming service to all Samsung Blu-ray players and Blu-ray Home Theatre Systems is great news for us at Samsung as we’re dedicated to providing our customers with relevant and exciting content, all from the comfort of their own home.”
“The Internet@TV service offers viewers a gateway to access great content in an exciting new way, unlocking the full potential of our connected devices. Services like LOVEFiLM will offer our customers more variety, choice and entertainment from our innovative products.”
Samsung customers can expect the arrival of even more exciting new Apps throughout 2011 following the UK’s first ever Application Developer Day where developers were encouraged to create their own App to populate in the World’s first TV App Store with rich, relevant content.