London, January 28th 2008 - Greetings by PhotoBox is the new home of creative cards for all occasions, giving customers the chance to pick and personalise a card, which is then printed and posted for them.
As the UK’s leading online photo storing, sharing and printing service, PhotoBox is using its award-winning printing expertise to take on the mighty greeting card market. The new online printed card service, www.photobox.co.uk/greetings, is in keeping with PhotoBox’s excellent reputation for creativity and convenience, combined with quality and value.
The concept is simple. Consumers can select a card from a fantastic range of designs. They then customise the inside of the card with their own personal messages and photos. Greetings by PhotoBox prints and posts the card, either back to the customer, or directly to the person and on the date of their choice.
By giving customers the chance to create unique cards with a truly personal touch, PhotoBox are confident that Greetings by PhotoBox will take the greeting card sector by storm.
In researching the market, PhotoBox found that although 73% of their customers had never previously purchased a card online, 90% do regularly buy birthday and Christmas cards. In providing a fun and creative way of buying cards, PhotoBox is confident that customers will switch to buying their greeting cards online.
Commenting on the launch, Mark Chapman, Managing Director of PhotoBox, said ‘Entering the greeting card market is an exciting new venture for PhotoBox that will move the industry in a new direction. By creating a truly personal greeting card service where your cards can look how you like and say what you want, PhotoBox is revolutionizing the greeting card market. Now consumers can write “I love you” with emotion. Cards for Valentine’s Day, Mother’s day, birthdays and more deserve to be inspiring, fun and personal – that’s now possible one click away at www.PhotoBox.co.uk/greetings.’
