Long rumoured, the Wall Street Journal is now claiming that Google's 'Drive' cloud service is pending for imminent release.
The service is expected to provide free entry-level cloud storage for the casual user and as a hook for potential customers, with the commercial service expected to undercut start-ups such Dropbox, who offer packages starting at 50GB for £6.50 per month.
'Drive' isn't Google's first foray into the realm of cloud storage, with Google's 'G Drive' as a concept the firm tinkered around with several years back. Since then, bandwidth and storage have both come down in cost and increased in availability, with the cloud storage market now a competitive and growing entity, it does feel as though the time is right for Google to enter along with the rest of the herd and, unlike other services, who rent resources from datacentre firms such as Amazon Webservices, Google will be able to bring to market a highly competitive offering that sits on its own data-network infrastructure.
Whilst WSJ stated that the service was scheduled for imminent release, it couldn't confirm if this was to be weeks or months, however the feeling is very much that the service is coming and, it's coming soon. We look forward to seeing just what Google will have to offer us.