A new report via Bloomberg says that Qualcomm is "about to crack the tablet market", making it tougher for Intel to gain any ground in this computing growth sector. A senior VP at Qualcomm, Raj Talluri, has reportedly claimed that the new Snapdragons will appear in 200 phones and tablets, leaving Intel "far behind" in design wins and market presence.
In his statement, which coincided with Intel's statement of mobile market targeting intent to its investors a few hours ago, Qualcomm's Raj Talluri said "You’ll see a whole bunch of tablets based on Snapdragon 800 in the market this year". He spoke directly about the Intel competitive threat, adding "There’s a lot of talk about Intel and tablets. Clearly we see them still being far behind in mobile".
Earlier today we reported on Intel's Q2 2013 financials and how the new Intel CEO, Brian Krzanich, told investors that he had been spending a lot of time with manufacturers with the aim of bringing more mobile business to Intel. Furthermore he also promised to "move Atom even faster to our leading-edge silicon technology".
Qualcomm currently has an advantage in that its SoCs combine "processing, communications, video, graphics and other functionality onto a single chip without killing the battery" said Talluri. Intel doesn't have such integration in its solutions and neither does Nvidia or Intel. An IT investment analyst told Bloomberg that Qualcomm is "The only one that’s doing that out there today" and recommends Qualcomm as a buy. Qualcomm's quarterly financial results are due out next week.
The Qualcomm Snapdragon 800 does look like it will be a very potent mobile SoC.
