I did like this you can tell a lot from a persons voice not what they say but how they say it ..
I can see she's going to push amd in 2015-2016 ..

looking forward to it, perhaps AMD can pull some awesome cpu ala AthlonX64, Thunderbird, Barton, etc, which were awesome.

I like Lisa, she just comes across well and not all PR spin. Nice interview Tarinder.

Good interview, and Dr Su struck me as very upbeat. As someone who's been very loyal to AMD cpu's, I'd really like to see something competitive with the latest i7's, (so good single-thread performance and not needing 120W+ TDP's).
:hexlub:

cptwhite_uk
I like Lisa, she just comes across well and not all PR spin. Nice interview Tarinder.

Agreed. I actually believed she was a human being with feelings and emotions. I usually think it's a drone speaking when I hear these big corp reps speak…

Her answer to that last question was brilliant as well. “My favourite products are the ones you haven't seen yet, coming in 2015” haha… Of course they are!!

But why wasn't the high end desktop Cpu question pushed? Why didn't she tell us about that? I bet they were told not to talk about that.. I KNOW YOU'RE COOKING UP SOMETHING THERE, AMD! GIVE US THE JUICY DETAILS!! :D

Cool interview though. Thanks Hexus :)

ZaO
But why wasn't the high end desktop Cpu question pushed? Why didn't she tell us about that? I bet they were told not to talk about that.. I KNOW YOU'RE COOKING UP SOMETHING THERE, AMD! GIVE US THE JUICY DETAILS!!

More likely is that they have nothing in the pipeline. I am sure if they did, they would give some info to start interest.

shaithis
More likely is that they have nothing in the pipeline. I am sure if they did, they would give some info to start interest.

That's what scares me :/

ZaO
That's what scares me :/

Announcing product details before products are ready for market just gives ammunition to competitors.

I mean, look at recent Intel CPU announcements. Basically, an APU with more silicon used for graphics and CPU, running the AMD64 instruction set. Now that Carrizo is announced I expect Intel will be working on a new version of Atom that works in a big core footprint. Intel are executing AMD's vision, just with worse drivers and thanks to not being stuck at 28nm with more transistors.

crossy
not needing 120W+ TDP's).

Just being able to use a new node will solve that and put AMD in the same TDP ball parks as all of Intels chips. Now they have no fabs they are stuck until others get it ready.

What would have been the point in making piledrivers replacement in the last few years while being stuck at 32nm????

An 8/10 core 65w cpu at £150 (i5 beating) would be good. Is that Tarinder giving the interview? I remember Tarinder with no glasses and slighty greying..No offence!:).

The Hand;3426288
An 8/10 core 65w cpu at £150 (i5 beating) would be good. Is that Tarinder giving the interview? I remember Tarinder with no glasses and slighty greying..No offence!:).

That sure would have my money

The Hand;3426288
An 8/10 core 65w cpu at £150 (i5 beating) would be good.

You want to beat the i5 on performance, price and power all at the same time?

OK price is easy, I think they can already do better value with the FX range (which is why they already have my money).

Which of the other two would you want first, similar performance to an i5 but lower power or 84W like a Haswell but able to go faster?

DanceswithUnix
You want to beat the i5 on performance, price and power all at the same time?

OK price is easy, I think they can already do better value with the FX range (which is why they already have my money).

Which of the other two would you want first, similar performance to an i5 but lower power or 84W like a Haswell but able to go faster?

I know it's wishful thinking to ask for all three, but you never know. It would set the cat amongst the pigeons thats for sure! I would probably go for similar power to an i5 but lower power to be honest.

The Hand;3426318
I know it's wishful thinking to ask for all three, but you never know. It would set the cat amongst the pigeons thats for sure! I would probably go for similar power to an i5 but lower power to be honest.

Cat amongst the pigeons? It really wouldn't though.

Remember, Intel are currently giving Atom chips away, and they still sold lots of P4 chips despite them being worse in every way than the Athlon.

Personally I just want performance, my current 125W chip is fine for power usage.

You only have to look at the situation now; as far as I've been able to find out, Mullins seems to be better in pretty much every way vs Bay Trail T, and yet where are the Mullins tablets? It outperforms Atom on the CPU side and absolutely beasts it in GPU performance. The only thing I've seen less about is power consumption, but it seems extremely unlikely power is so monstrously high OEMs would turn it down. A lot of the Tegra line have been criticised as power hungry but have still found a few design wins.

I think the perception is that Intel = faster than ARM in a lot of peoples' minds, but it really couldn't be further from the truth any more. On the GPU side, anything remotely mid-range will beat it, and the CPU performance is simply average. Any recent A15 implementation or Krait 400 will have it beat. http://anandtech.com/show/8760/hp-stream-7-review/3

But OFC, it's hard to argue with free. What seems to have happened though, somewhat ironically, is that Atom has made it into a load of bargain-basement tablets you wouldn't otherwise touch with a bargepole, and people are buying them on the premise of the Intel brand. I wonder if that has a chance of altering brand perception? I mean, it's hard to make the argument of being a ‘premium’ brand when you're having to literally give away your chips for free, and having them mostly end up in a load of generic tablets and Android sticks. :P

However, it's obvious stock dumping isn't a sustainable business model, so I wonder if the x86 niche Intel may carve out in the tablet market, and the associated app support etc, will open the door to a smoother entry from other x86 competitors? Or maybe AMD are betting more on their ARM chips for mobile devices? I suppose the Skybridge diversity makes sense when you think of it like that - they're good either way.

shaithis
More likely is that they have nothing in the pipeline. I am sure if they did, they would give some info to start interest.

As Tarinder seemed to be trying to point out, not having a “compute engine” is hurting them in the business space. Being seen as the “budget option” is fine for short term, but it's the high end stuff that has the good profit margins. And no, I'd not expect for AMD to come out and say that they'd got AM4 ready until it was ready to go - no point giving Intel a heads up.

The Hand;3426288
An 8/10 core 65w cpu at £150 (i5 beating) would be good. Is that Tarinder giving the interview? I remember Tarinder with no glasses and slighty greying..No offence!:).

Presumably the octa- or deca- cores because AMD's single core performance is not that good? If so, then that's a good point - my five year old AMD hexa-core runs rings around a mobile-SB i5 for media ripping - but that's because I can load all six cores. Trouble is that a lot of benchmarks seem to be still preferring good single thread performance, so Intel wipes the floor here.

DanceswithUnix
Personally I just want performance, my current 125W chip is fine for power usage.

I'd agree here, 120-130W would be my “finger in the air” limit for TDP, and those 220W FX9 series processors are a no-go for me. Missus already comments that she knows when I've got my (AMD CPU+GPU) desktop on because the power usage meter jumps a couple of 100W.

Considering that even IBM is finding it hard to compete with Intel in traditional servers and supercomputers,it looks like AMD is probably going to target microservers more and more(hence why they bought SeaMicro). Their next generation CPU uarch is probably going to be one that unifies the segments covered by Beema,Mullins and Kaveri APUs.

The only way they will be release 8 and 10 core monsters is if they were trying to take on the same high end segments that Intel and IBM are currently covering.

Very upbeat, honest and intelligent. It's all about seeing opportunities and she clearly does. I like this woman. Very curious what the future holds for AMD.

Great interview, Tarinder. Enjoyed it.

The guy, who at no point introduces himself, talks to AIB's not their manufacturer? :P

Jokes aside; as nice as Lisa seems, I don't believe any of what these suits say until I see their products in the flesh or benched by legit websites.

Mic's clip quite badly at times during the interview sound guy.

Loved that video

I saw her before too she was way more relaxed this time

Thanks for that one, Hexus .

It's great that the head boss of AMD is coming down to outline in person the company goals.