How come they lose money? Didnt they do their maths that to build a PS3 will cost £10, so if we want £5 profit in our pocket, we should sell it for £15?

OilSheikh
How come they lose money? Didnt they do their maths that to build a PS3 will cost £10, so if we want £5 profit in our pocket, we should sell it for £15?

They did different maths - lose $5 per console but make $10 per sold game instead. If each console has an attach rate of say 10 games then they're still making $95 per console sale, so it's worth the cut in price if you make any additional sales as a result.

:laugh: they are going to love me with my GT5 permanently in the machine

kalniel
They did different maths - lose $5 per console but make $10 per sold game instead. If each console has an attach rate of say 10 games then they're still making $95 per console sale, so it's worth the cut in price if you make any additional sales as a result.

They also did the maths of, sell console at break even, no bugger buys it, no one buys the games. Better to sell at a loss rather than not sell at all.

yeh, risky business but it will pay off, specialy now that blue ray is also the standard, pretty good price on p3's considering the tech u get.

losso
yeh, risky business but it will pay off, specialy now that blue ray is also the standard, pretty good price on p3's considering the tech u get.

A blue-ray drive, a cell ‘co-processor’ and a graphics chip that you wouldn't be able to get 10 pounds for on ebay? Nope, the tech is well out of date. You buy a PS3 for the Sony license.

Its also been overtaken by a long way by stand alone blue ray players now.

For a year at least most of the av sites and mags recomended the ps3 as a good entry level for playback but now there are far better quality players for less money(panasonic models for 150)