PRESS RELEASE
Next generation internet security with 24/7 social media monitoring and identity protection to safeguard your entire digital life
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NEW identity protection guards against identity theft, financial fraud and online data leaks
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NEW social media protection keeps children safe on social networks
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NEW expanded 25GB online backup as standard
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Class-leading antivirus, firewall and safe browsing tools
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Parental controls, spamfilter and vulnerability scanner
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FREE PC Tune-up tools
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24/7 support
London, 22 May 2013: BullGuard, a leader in user-friendly internet and mobile security solutions for consumers, has today announced the arrival of BullGuard Premium Protection, a complete, easy-to-use security suite that protects against malware, identity theft, financial fraud, online data leaks and helps keep children safe on social networks.
New features include the state-of-the-art 24/7 monitoring services: Identity Protection and Social Media Protection.
Identity Protection provides an added layer of defence when browsing the internet and entering personal information to help users stay one step ahead of scams, financial fraud and identity theft. While tools such as password managers, virtual keyboards and file encryption are important, these fail to address situations where users may be accessing the internet from another location. And even if these terminals are secured, personal information could still be leaked from elsewhere, potentially resulting in sensitive data making its way into the wrong hands. Using BullGuard's extensive database of knowledge on the ways in which hackers would go about stealing personal data, the new component runs quietly in the background and notifies users via email and text alerts if personal information about them has been compromised, along with advice as to what to do next.
Social Media Protection is a non-intrusive service that comes with a user-friendly interface for parents to monitor their children's Facebook profiles and a cool app for children to help them avoid engaging in risky activities.
It scans all content on the monitored profile and flags messages (sent or received) that contain inappropriate words. This includes signs of cyber-bullying and "sexting", friends that may be a bad influence on the child, links that lead to malicious or inappropriate web content and photos that present a certain level of risk. Both parents and children receive alerts about what potential threats certain items may pose so that they can take the necessary preventive actions.
Where most solutions offer features such as link scanning & sharing capabilities, these monitoring tools are still tied to a specific computer terminal and fail to adequately acknowledge the wide range of devices that can access social media services. BullGuard's unique Social Media Protection service is accessible via a tablet, laptop, PC or smartphone. All alerts are gathered automatically and can be checked and monitored by parents anytime, anywhere, to help ensure their children are always safe online.
BullGuard has also recognised the need for modern internet users to save more and more important data online, expanding its default online backup storage capacity to 25GB.
"The changing face of threats and the changing habits of users in the modern computing age means that consumers face an uphill battle when trying to stay one step ahead of malicious third parties," says BullGuard Head of Product Management, Alex Balan. "Our intention when developing Premium Protection was to address these concerns and recognise that it's just as important to protect the person, as it is the PC. We've placed a strong focus on identity and social media protection, incorporating tools that can help guard against new threats alongside all of the ‘traditional' protection required to help keep you (and your children) safe online."
Alongside the new features, Premium Protection offers all of the tools that have helped to make BullGuard Internet Security a household name. Focusing on ease of use and class-leading protection, users will benefit from top-rated antivirus protection, a firewall, parental controls, a spamfilter and safe browsing. It also includes PC Tune-up tools, a vulnerability scanner to check a computer for out-dated software that could pose a security risk, and of course free 24/7 support for assistance at any time.
BullGuard Premium Protection can be purchased for £69.99 inc.VAT for a three PC license, with a 30-day trial downloadable for free. Existing users of BullGuard Internet Security will also be able to upgrade to the new suite to receive the additional protection.
About BullGuard:
Launched in 2002, BullGuard is one of the fastest growing internet and mobile security brands. Today, its product portfolio also includes award-winning antivirus, as well as PC and mobile backup software solutions. BullGuard's philosophy has always remained the same - to combine technical excellence with a genuine understanding of consumer needs, creating simple, easy-to-use products that deliver complete protection, and to enable customers to control and manage their digital footprint.
For two consecutive years (January 2012 and 2013), BullGuard Internet Security has won a coveted "Best Buy" award from Which?. BullGuard Internet Security comes with an award-winning Antivirus program, Parental Control and Online Backup for your most valued files and precious photos.
